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How does magazine reflect trends and culture?
Internet magazines
Reflect the surrounding culture and the characteristics of the society in which they are published
Three types of magazines:
Consumer
Trade, technical, and professional
Company
Explain magazines at work.
What are the departments?
Editorial
Circulation
Advertising
Manufacturing
Administration
How can magazines integrate with other mass medias?
Expand their presence in the internet
Create partnerships
Find new niche audiences
Magazine at work
What do advertisers?
Responsible for finding companies that would like to advertise in the magazine.
Advertisers provide nearly half a magazine’s income, which often brings tension between a magazine’s advertising staff and its editorial staff.
Magazine at work
What is the editorial department responsible for?
Handles all magazines content, keeping it interesting.
Choose best articles for the magazines audience and ensure the articles are well written and illustrated.
Magazine at work
What is the role of the circulation department?
Manages subscriptions.
Magazine at work
What is the role of the manufacturing and distribution department?
Manage the production of the magazine
get it to the readers.