GEN 001 Purposive Communication Period 1 Reviewer

Vocabulary flashcards covering the fundamentals, processes, models, and contexts of communication based on the GEN 001 course reviewer.

Communication

A dynamic, fundamental process of exchanging verbal and nonverbal messages, ideas, thoughts, feelings, and information between individuals or groups to achieve mutual understanding.

Dynamic Process

A characteristic of communication indicating it is continuous, adaptive, and ever-changing rather than static, where responses shape future interactions.

Two-Way Interaction

A requirement of communication that involves both message delivery and constructive feedback processing.

Sender / Source

The communicator initiating and encoding the message.

Message

The ideas, facts, or feelings structured into communication symbols.

Channel

The medium used to deliver the message, such as face-to-face, email, speech, or digital networks.

Receiver

The individual or group interpreting the received message.

Feedback

The response or reaction provided by the receiver.

Noise / Barriers

Distractions or obstacles (physical, technical, or psychological) that disrupt communication.

Shannon-Weavers’ Model of Communication

A one-way process focused on message transmission that omits feedback and emphasizes technical or physical noise.

Wilbur Schramm’s Interactive Model

A two-way process where roles alternate, highlighting feedback and overlapping background, culture, and education.

Dean Barlund’s Transactional Model

A simultaneous, continuous process where participants act as sender/receivers concurrently within social and cultural contexts.

Field of Experience

The beliefs, values, culture, and life background a person brings to an interaction, which shapes how they send and decode messages.

Ethics of Communication

The focus on evaluating right and wrong in human interactions, aiming to build trust, respect human worth, and guide honest behavior through values, fairness, and respect.

Globalization

The growing interconnectedness among global societies, economies, and cultures, where communication serves as the backbone for trade and diplomacy.

Technological Divide

The unequal access to modern hardware and stable internet between different demographics, such as rural vs. urban areas or different generations.

Information Overload

The difficulty receivers face in filtering out noise and focusing on important messages due to constant emails, notifications, and media.

Intercultural Communication

Interaction between individuals from different cultural backgrounds, such as a Filipino student working with classmates from Japan and Australia.

Culture

A shared system of values, traditions, and beliefs of a community, such as the Filipino practice of using "po" and "opo".

Co-Culture

A distinct subgroup within a larger dominant national culture, such as regional groups like Ilocano, Tagalog, Cebuano, or specific religious communities.

Multiculturalism

The coexistence and respectful interaction of multiple distinct cultures.

Cultural Sensitivity

Respecting cultural practices and adapting behavior accordingly, such as observing local greetings.

Cultural Insensitivity

Ridiculing cultural practices or traditional foods, such as mocking regional dishes like bagoong or dinengdeng.

TO INFORM/INFORMATIVE

A purpose of communication intended for conveying facts, news, lectures, or official bulletins.

TO PERSUADE/PERSUASIVE

A purpose of communication intended for influencing decisions or encouraging action.

TO NARRATE/NARRATIVE

Recounting sequential personal or historical events, such as telling stories from the $1970s$.

TO EXPRESS EMOTION/AFFECTIVE

Sharing affection, gratitude, or feelings, such as a graduate thanking parents.

Academic Context

A formal, objective, and evidence-based setting for communication that relies heavily on scholarly citations.

Business/Professional Context

Goal-oriented, concise, and actionable communication, such as a supervisor sending quarterly target updates.

Personal Context

Informal, casual, and warm communication between family or close friends.