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william james
wrote first psychology textbook (Principles of Psychology) and associated functionalism as behavior rather than a structure
stanley milgram
experiments on obedience/Milgram experiment (would you hurt someone if an authority figure told you to?)
ivan pavlov
classical conditioning on dogs
jean piaget
theory of cognitive development (children of diff ages make diff mistakes because at specific ages they aquire the mental reorganization processes to reformat their thinking)
carl rogers
unconditional positive regard (support the client no matter what they said)
bf skinner
operant conditioning (principle of reinforcement) with rats (if action good->repeat, vice versa)
john b watson
little albert experiment (classical conditioning with humans)
philip g. zimbardo
standford prison experiment
albert bandura
bobo doll story (if a parent beats up a doll, a child will watch and mimic behavior)
noam chomsky
universal grammar (everyone has a tool that helps them organize/pick up any language)
erik erickson
8 stages of development to build identity
Sigmund Freud
"psychoanalytic theory was the first theory of personality" and development of id/ego/superego and son in love with mother guy
carol gilligan
studied gender differences for moral development since women had different moral scales than men
harry harlow
development of emotional needs through experimenting on monkies (children prefer mothers who are nuturing/soft than a mother who just provides food)
carl jung
collective unconcious (everyone has shared elements that connect our experiences as humans through archtypes like heros)
elizabeth loftus
development of misinformation effect (memories being altered due to post event information) and false memory
abraham maslow
Maslow's Hierarchy of Needs