COB 2: Vocabulary Review (Units 1-6)

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A comprehensive set of vocabulary flashcards covering key terms from Units 1-6 of the Principles of Marketing course, including operations, efficiency, finance, funding, external influences, and strategic change.

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192 Terms

1
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Unit production

(np) producing a single, unique item at a time (sản xuất đơn lẻ).

Ex: airplane production, tailor-made suit.

2
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Batch production

(np) producing goods in groups or lots (sản xuất theo lô).

Ex: baking bread, clothing manufacturing.

3
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Mass production

(np) large-scale, high-volume manufacturing of identical items (sản xuất hàng loạt).

Ex: car production, soft drinks production.

4
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Continuous production

(np) uninterrupted, non-stop manufacturing process (sản xuất liên tục).

Ex: oil, cement, steel manufacturing.

5
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ongoing

(adj) continuing; still in progress.

Ex: The government is implementing ~ measures to stimulate economic growth, focusing on infrastructure development and job creation.

6
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unique

(adj) one-of-a-kind; unlike anything else (độc nhất).

Ex: Fintech startups offer ~ solutions that are reshaping traditional banking and enhancing competition.

7
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identical

(adj) exactly the same; indistinguishable (giống hệt).

Ex: Many companies face ~ challenges in adapting to rapid technological changes in their industries.

8
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household appliance

(np) electrical device used in the home (đồ gia dụng).

Ex: Many households invest in energy-efficient ~ to reduce their utility bills and environmental impact.

9
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determine

(v) to decide or establish exactly (xác định).

Ex: Consumers often ~ their purchases based on the energy efficiency of household appliances.

10
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canned goods

(np) foods preserved in airtight metal containers (đồ đóng hộp).

Ex: During emergencies, many families rely on ~ as a convenient source of nutrition.

11
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upkeep

(n) maintenance; the cost or act of keeping something in good condition (bảo dưỡng).

Ex: Regular upkeep of ~ is essential to ensure they operate efficiently and last longer.

12
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pioneer

(n) a person who is first to explore or develop something (người tiên phong).

Ex: She was a ~ in developing energy-efficient household appliances that transformed the industry.

13
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streamline

(v) to make a process more efficient or simple (tổ chức hợp lý).

= efficient, smooth-running

Ex: To ~ operations, businesses adopt energy-efficient appliances that reduce costs and improve productivity.

14
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input

(n) resources put into a process (đầu vào).

Ex: Gathering employee ~ is essential for our company to develop energy-efficient appliances that lower operational costs and promote sustainability.

15
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output

(n) finished goods or results from a process (đầu ra).

Ex: Increasing investment in technology can enhance productivity, leading to greater ~ and improved economic growth.

16
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customization

(n) producing according to a specific customer’s requirements (chế tạo theo yêu cầu).

Ex: ~ of products allows companies to meet specific consumer preferences, enhancing customer satisfaction and driving sales.

17
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amount

(v) to add up to; total (lên đến).

Ex: The new policies aim to ~ to a significant reduction in carbon emissions by encouraging cleaner energy sources.

18
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implement

(v) to put into action; carry out (thi hành, áp dụng).

= apply, put into practice

Ex: The company plans to ~ a new training program to enhance employee skills and boost overall productivity.

19
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optimize

to make as effective or functional as possible (tối ưu hóa).

Ex: The team worked diligently to ~ the website's loading speed, resulting in a better user experience and increased traffic.

20
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operations management

(np) planning and controlling production processes (quản trị vận hành).
Ex: Effective ~ is crucial for streamlining processes, reducing costs, and ensuring that products are delivered on time.

21
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production scheduling

(np) timetabling what, when, and how much to produce (lập kế hoạch sản xuất).

Ex: Efficient ~ is essential for maximizing output while minimizing downtime and ensuring that resources are used effectively.

22
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machine maintenance

(np) servicing equipment to keep it working properly (bảo trì máy móc).
Ex: Regular ~ is vital to prevent breakdowns and ensure that production runs smoothly without interruptions.

23
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capacity planning

(v) determining the production capability needed (hoạch định công suất).

Ex: Effective ~ helps organizations anticipate future demands and allocate resources accordingly to meet production goals.

24
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uniform product

(np) a standardized, identical good (sản phẩm đồng nhất).

Ex: The company prides itself on delivering a ~ that meets consistent quality standards across all its manufacturing facilities.

25
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raw materials

(np) basic substances used to make finished goods (vật liệu thô).

Ex: Sourcing high-quality ~ is essential for manufacturers to ensure the durability and performance of their finished products.

26
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supply chain

(np) series of steps to move a product from supplier to customer (chuỗi cung ứng).

Ex: An efficient ~ is crucial for reducing costs and improving customer satisfaction by ensuring timely delivery of products.

27
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value-added

(adj) increase in worth created during production (giá trị gia tăng).

→ ~ services (np) (như custom packaging, delivery service)

Ex: Our company offers a ~ service by providing 24/7 customer support, ensuring that clients can get assistance whenever they need it.

28
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inventory management

(np) controlling stock levels of materials and products (quản lý hàng tồn kho).

Ex: Effective ~ is crucial for businesses to maintain optimal stock levels, minimize costs, and meet customer demand efficiently.

29
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assembly line

(np) a sequence of workstations where products are assembled step-by-step (dây chuyền lắp ráp).

Ex: The ~ allowed the factory to produce cars more efficiently, reducing production time while maintaining high quality standards.

30
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lead time

(np) time between initiating and completing a production process (thời gian sản xuất).

Ex: By optimizing our supply chain processes, we were able to reduce ~, allowing us to deliver products to customers faster than ever before.

31
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conversion

(np) process of changing something into another form (sự chuyển đổi).

Ex: The marketing team's efforts to enhance the user experience resulted in a significant increase in ~ rates, turning more visitors into paying customers.

32
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simultaneously

(adv) occurring at the same time (đồng thời).

Ex:

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revolution

(n) a dramatic change or innovation (cách mạng).

34
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repetitive

involving the same actions again and again (lặp lại).

Ex:

35
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binding

(n) protective cover of a book.

36
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specifications

(n) detailed, exact descriptions or requirements (mô tả chi tiết).

37
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standardized

(adj) conformed to standards (được tiêu chuẩn hóa).

38
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over-the-counter drug

medicine sold without a prescription (thuốc không cần kê đơn).

39
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Quality assurance

System ensuring products meet set standards (đảm bảo chất lượng).

40
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Strategic vision

Long-term guiding idea for an organization’s future (tầm nhìn chiến lược).

41
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Resource allocation

Distributing assets, money, or manpower (phân bổ nguồn lực).

42
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Linear workflow

Step-by-step, sequential work process (quy trình tuyến tính).

43
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Performance measurement

Assessing efficiency or effectiveness with metrics (đo lường hiệu suất).

44
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Just-in-Time (JIT) manufacturing

Producing goods only when needed to minimize inventory (sản xuất tức thời).

45
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Lean manufacturing

Eliminating waste to improve efficiency (sản xuất tinh gọn).

46
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Line efficiency

(np) productivity level of a production line (hiệu suất dây chuyền).

47
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Production yield

(np) amount of finished output versus input used (năng suất sản xuất).

48
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Production bottleneck (np)

Process stage that slows overall output (nút thắt sản xuất).

49
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Comply with

To follow rules or standards; adhere to.

50
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Enhance (v)

To improve or increase the value of something (tăng giá).

51
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Multiply

To increase in number many times (nhân lên).

52
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Performance metrics

Quantitative measures of results (chỉ số hiệu suất).

53
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Prospective

Likely or expected in the future.

54
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Square root

A number that produces a specified quantity when multiplied by itself (căn bậc hai).

55
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Sustainability

Ability to maintain processes without depleting resources (sự bền vững).

56
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Tier

A level or layer (tầng, lớp).

57
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Allocate

To assign or distribute resources.

58
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Oversee

To supervise or manage.

59
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Infrastructure

Basic physical and organizational structures (cơ sở hạ tầng).

60
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Forward (verb)

To promote or advance something (xúc tiến).

61
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Align

To bring into proper arrangement or agreement (liên kết, căn chỉnh).

62
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Deficiency

A lack or shortage.

63
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Pinpoint

To locate exactly; identify precisely.

64
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Remediate

To correct or improve a problem (khắc phục).

65
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Replenish

To fill up again; restock.

66
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Utilize

To make practical use of something.

67
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Accelerate

To increase speed; make faster.

68
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Incur

To become liable for; bring upon oneself (gánh chịu).

69
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Level off

To stabilize after a period of change.

70
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Decelerate

To slow down.

71
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Falsify

To alter information dishonestly; forge.

72
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Bootstrapping

Starting a business with personal funds and minimal external help (tự lực khởi nghiệp).

73
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Loophole

A legal gap allowing avoidance of a rule (kẽ hở pháp luật).

74
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Credibility

Believability; trustworthiness.

75
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Patent

Legal right granting exclusive use of an invention (bằng sáng chế).

76
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Trademark

Protected brand name or logo.

77
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Volatile

Prone to rapid change, especially up or down.

78
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Misleading

Giving the wrong idea or impression.

79
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Hover at

To stay around a particular level.

80
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Bookkeeping

Recording daily financial transactions.

81
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Cost accounting

Tracking and analyzing production costs.

82
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Auditing

Independent examination of financial statements.

83
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Forensic accounting

Investigative accounting used in legal matters.

84
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Managerial accounting

Providing financial information for internal management.

85
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Creative accounting

Using accounting rules to present figures deceptively.

86
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Tax accounting

Preparing returns and planning taxes.

87
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Income statement

Report showing revenues, expenses, and profit (báo cáo kết quả kinh doanh).

88
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Balance sheet

Statement of assets, liabilities, and equity at a point in time.

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Cash flow statement

Report detailing cash inflows and outflows.

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Intangibles

Non-physical assets like patents, goodwill.

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Accounts payable

Money owed to suppliers.

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Accounts receivable

Money owed by customers.

93
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Liabilities

Company’s debts or obligations.

94
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Equity

Owner’s residual interest in assets.

95
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Retained earnings

Accumulated profits kept in the business.

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Goodwill

Excess purchase price over fair value of net assets acquired.

97
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Inventories

Stocks of raw materials, work-in-progress, and finished goods.

98
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Deferred tax liabilities

Taxes owed but payable in future periods.

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Financial backer

Person or entity providing funds.

100
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Financial market

Marketplace for trading financial assets.