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hindsight bias
a belief that something was going happen afterward
empirical evidence
information collected through observation or expermentation
validity
the extent to which a study accurately measures what it intends to measure
likert scales
strongly agree to strongly disagree
structured interviews
predetermined questions asked to everyone in the same fashion
social desirability bias
the tendency to respond in a way to conform to social norms
naturalistic observation
observing and recording a natural setting without manipulation
case study
an in-depth examination on a specific topic
correlational research
the examination of the relationship between variables
experimental method
the investigation of cause and effect relationships
confounding variable
an unaccounted variable that affects the results
operational definition
specifies how a researcher will measure and manipulate variables
experimental bias
the researchers’ expectations or beliefs about the outcome influences the results
single-blind study
where the participants are unaware of which group they belong to
double-blind study
both the researchers and the participants are unaware of which group the participants belong to
placebo condition
administering a placebo to the control group
sample bias
when the sample does not represent the population
regression to the mean
when extreme measurements approach the mean when tested again
positive skew
the majority of data clusters left
negative skew
the majority of data clusters right
bimodal distribution
when there are two distinct peaks in a graph
effect sizes
refers to how substantial the relationship between variables is
meta analysis
analyzing multiple studies for an overall conclusion
Institutional Review Boards (IRBs)
the commitee responsible for reviewing and approving research
the five research methods
naturalistic observation, case study, correlational research, experimental method, meta analysis
standard deviation
a measurement of how spread out a group of values are
statistical significance
the likelihood that observed results are not due to chance