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16 Terms
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1
Sports Management
The organization, promotion, and oversight of sports events, teams, and facilities.
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2
Historical Development in Sports Management
The evolution from informal management to a professionalized industry influenced by events like professional leagues, the Olympics, and Title IX.
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3
Key Areas of Sports Management
Includes sports marketing, facility management, event management, and sports finance.
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4
Skills Required in Sports Management
Includes leadership, communication, organizational skills, ethical decision-making, and critical thinking.
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5
Sports Industry Ecosystem
Encompasses commercial sports, amateur sports, and the recreation and fitness industry.
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6
Types of Sports Organizations
Can be public vs. private, non-profit vs. profit-based, or international vs. national governing bodies.
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7
Organizational Models in Sports Management
Includes centralized, decentralized, functional structure, and matrix structure.
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8
Sports Marketing
Differs from traditional marketing due to the intangible nature of sports products and the role of emotions and fan culture.
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9
Segmentation in Sports Marketing
Divides markets using demographic, psychographic, geographic, and behavioral segmentation.
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10
Legal Foundations in Sports
Knowledge necessary for protecting the rights of athletes, staff, and organizations.
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11
Key Areas of Law in Sports
Includes contract law, tort law, antitrust law, and intellectual property.
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12
Event Management
Involves planning and executing events, including venue selection, sponsorship, and post-event evaluation.
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13
Financial Management in Sports Organizations
Involves managing financial resources, including budgeting, revenue forecasting, and financial reporting.
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14
Revenue Models in Sports
Include ticket sales, broadcasting rights, merchandising, licensing, and sponsorships.
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15
Strategic Management in Sports
Developing long-term goals and strategies to remain competitive, utilizing tools like SWOT analysis.
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16
Ethical Leadership in Sports
Addressing ethical challenges like doping scandals and conflicts of interest.
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