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Learning
behavior+ consequences
Negative Reinforcement
getting rid of what you dont want to be there;does not equal punishment; ex:tylenol for headache
Negative and positive reinforcement
increase the chances that the behavior will be repeated by providing desirable outcomes or removing aversive stimuli.
Punishment
decreases the chances that the behavior will be repeatedby introducing an aversive consequence or removing a positive stimulus.
Classical conditioning
learning through association ; process by which we learn to associate stimuli and consequently to anticipate events (pavlovs dogs)
memory
internal record or representation of some prior event or experience
Memory is considered
constructive process in which we actively organize and shape info as it is processed, stored, and retrieved
encoding
processing info into the memory system
storage
retaining info over time; long term memory
retrieval
recovering stored infofrom memory when needed.
how to remember something/ working memory
retrieve it from long-term and bring it to short termmemory for use in current tasks.
Sensory memory storage
lasts up to 1/2sec for visual and 2-4 sec for auditory; has large capacity but info only lasts for few seconds and selected info is sent on to short term memory
short term memory
a temporary storage system that holds information for a limited duration, typically about 20 to 30 seconds, with a capacity of approximately 7 items.
unconditioned stimulus
stimulus that elicits a reflexive response in an organismwithout prior conditioning.
neutral stimulus
a stimulus that doesnt naturally elicit a response
conditioned stimulus
stimulus that elicits a response after repeatedly being paired with an unconditioned stimulusand becomes associated with it.
conditioned response
the learned response to a conditioned stimulus that occurs after conditioning.
higher/second order conditioning
pairing a new neutral stimulus with the conditioned stimulus to produce a conditioned response.
acquisition
initial period of learning during which a response is established and gradually strengthened.
extinction
the decrease in the conditioned response when the unconditioned stimulus is no longer presented with the conditioned stimulus
Spontaneous recovery
the return of a previously extinguished conditioned response following a rest period
stimulus discrimination
the ability to differentiate between different stimuli
stimulus generalization
the opposite of stimulus discrimination, where a conditioned response is elicited by stimuli that are similar to the original conditioned stimulus. (can differentiate between two different stimuli )
operant conditioning
organisms learn to associate a behavior and its consequence (do your chores, get your allowance, now you’re more likely to continue doing it since you know youll be paid)
operant conditioning means that the target behavior is
followed by reinforcement or punishment to either weaken or strengthen it !
law of effect
behaviors that are followed by consequences that are satisfying to the organism are more likely to be repeated and behaviors that are followed by unpleasant consequences are less likely to be repeated
positive reinforcement
involves presenting a rewarding stimulus after a desired behavior, increasing the likelihood of that behavior being repeated.
negative reinforcement
involves removing an aversive stimulus after a desired behavior, thereby increasing the likelihood of that behavior being repeated. (car seatbelt chimes loudly until you fasten it)
automatic processing
encoding of details like time, space, frequency, and the meaning of words
effortful processing
the encoding of information that requires attention and conscious effort, such as studying for an exam.
encoding
the process of transforming information into a form that can be stored in memory.
semantic encoding
encoding of words and their meaning
self reference effect
tendency for an individual to have better memory for info that relates to oneself in comparison to material that has less personal relevance
short term memory
a temporary storage system that holds a limited amount of information for a brief period, typically around 15 to 30 seconds.
implicit memories
long term memories that are not part of our consciousness and can influence thoughts and behaviors without deliberate recall.
explicit memories
we consciously try to remember , recall, and report;information, such as facts and events, that can be intentionally retrieved and communicated.
Ebbinghaus found that
forgetting occurs most rapidly immediately after learning; relearning takes less time than initial learning
why do we forget?
memory decay, interference, motivated forgetting, encoding failure, retrieval failure
decay theory
memory degrades with time “use it or lose it”.
interference theory
one memory competes w another
retroactive interference
new info interferes w old
proactive interference
old info interferes with new
motivated forgetting
motivation to forget unpleasant, painful, threatening, or embarrassing memory
encoding ‘failure’
info in STM is not encoded in LTM
retrieval failure
memories stored in LTM are momentarily inaccessible (tip of tongue phenomenon)
serial position effect
remembering material at the beginning and end of a list better than material in the middle
the theory of __ forgetting best explains why you forgot the name of a previous employer who gave a bad performance evaluation
motivated
why do we distort our memories
to maintain logic and consistency and its more efficient to do so
ways to improve memory
pay attention and reduce distractions, use rehearsal tech. and employ self monitoring , improve organization, counteract the serial position effect, manage your time, use the encoding specificity principle, use mnemonics
hormones
have an effect on memoriesM
memories are NOT
stored in one particular area of brain
TBI
leading cause of neurological problems in young adults
amnesia
memory loss from brain injury/trauma
retrograde amnesia
old memories lost, partially due to lack of consolidation
anterograde amnesia
new memories lost; cant form new memories
alzheimers disease
progressive mental deterioration characterized by sever loss of memory