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social facilitation
in the presence of others, improved performance on simple or well-learned tasks, and worsened performance on difficult tasks
social loafing
the tendency for people in a group to exert less effort when polling their efforts toward attaining a common goal than when individually accountable
deindividuation
loss of self-awareness and self restraint occuring in group situations that foster arousal and anonymity
group polarization
enhancement of a group’s prevailing inclinations through discussions within the group
groupthink
mode of thinking that occurs when the desire for harmony in a decision-making group overrides any opposing viewpoints
culture
enduring behaviors, ideas, attitudes, values, and traditions shared by a group of people and transmitted from one generation to the next
tight cultures
a place with clearly defined and reliably imposed norms
loose cultures
a place with flexible and informal norms
attitude
feelings, often influenced by our beliefs, that predispose us to respond in a particular war to objects, people, and events
role
a set of expectations (norm) about social position, defining how those in the position ought to behave
cognitive dissonance theory
theory that we act to reduce discomfort (dissonance) we feel when two of our thoughts (cognitions) are inconsistent
persuasion
changing people’s attitudes, potentially influencing their actions
peripheral route persuasion
occurs when people are influenced by incidental cues (ex. speaker’s attraction)
central route persuasion
occurs when interested people’s thinking is influenced by considering evidence and arguments
norms
society’s understood rules for accepted and expected behavior
social contagion
spontaneous spread of behavior
conformity
adjusting our behavior or thinking to coincide with a group standard
normative social influence
influence resulting from a person’s desire to gain approval or avoid disapproval
informational social influence
influence resulting from a person’s willingness to accept others’ thoughts and opinions (persuastion)
obedience
complying with an order or demand
attribution theory
the process of ascribing the reason for other’s behavior as either due to their disposition or the external circumstances of their situation
dispositional attribution
the process of ascribing the reason for behavior to internal or psychological causes, such as a mood, personality, or effort
situational attribution
the process of ascribing the reason for behavior to causes outside the person, such as luck, other people, or external circumstances
fundamental attribution error
people tend to overestimate how dispositional attributes instead of situational attributes determine behavior
actor-observer bias
people tend to attribute their behavior to situational attributes instead of situational attributes, but observers do the opposite, making the fundamental attribution error
self-serving bias
interpreting events that ascribe success to oneself but deny responsibility for failure (situational attribution)
optimism
expecting good things to happen
pessimism
expecting bad things to happen
internal locus of control
behavior and a corresponding belief that life outcomes result from one’s abilities
external locus of control
behavior and the corresponding belief that life outcomes result from factors outside one’s control
mere-exposure effect
individuals demonstrate a more favorable attitude toward something or someone after repeated exposure
relative deprivation
a person thinks they have less resources (money, social status, material items) than the people around them
stereo
prejudice
“pre-judge” a negative attitude toward another person or group without any experience with them
discrimination
treating others differently based on some group characteristic
just-world phenomenon
the belief that the world is a fair place and whatever happens to people is what they deserve
out-group homogeneity bias
the tendency to view people who don’t share similar characteristics as inferior
in-group bias
the tendency to favor one’s group as superior to others
ethnocentrism
viewing one’s ethnic, racial, or national group as the center of everything
social norms
unwritten rules of social behavior
elaboration
the process of thinking about the merits of relevant information
foot-in-the-door phenomenon
people are more likely to comply with a large request if someone first asks them to comply with a smaller one
door-in-the-face phenomenon
people are more likely to compromise with a reasonable request if they deny someone an extreme request
Behavioral Study of Obedience
Stanley Milgram tested obedience to authority by asking a subject to shock a person, increasing in value, even when the patient expressed pain- found that most people would administer a lethal shock if told
individualism
emphasis on the individual and their role in culture
collectivism
emphasis on being a member of a larger social group instead of independent
multiculturalism
different ethnic and cultural groups have equal social status but maintain their own identity
diffusion of responsibility
feeling less accountable for duties when in the presence of others