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Gain Frame
People are loss aversive, prefer smaller certain gains than larger, uncertain ones
Loss Frame
Framing something as negatively framed means that people will be more likely to risk seek to avoid losses
Loss aversion
People treat the same amount of loss as larger than the same amount of gain
Affective forecasting
Your predictions about your own future emotions, often inaccurate
Focalism
Focusing on a future event without thinking of the effects or consequences of other events
Impact bias
Overestimating intensity and duration of emotions
Categorical syllogisms
Logical arguments containing two premises and a conclusion
Belief bias
If a syllogisms conclusion happens to be something people believe is true anyways, they’re likely to judge it as logical regardless
Frequency estimate
Assessment of how often various events have occurred in the past
Attribute substitution
Relying on easily assessed information as a proxy for needed information
Heuristics
Efficient strategies that usually lead to the correct answer
Availability heuristic
the ease with which examples come to mind is a proxy for frequency or likelihood
Representativeness heuristic
Assumption that resemblance to prototype reflects probability
Assumption of homogeneity
Expectation that each individual is representative of the category overall
Gamblers fallacy
False idea that outcome of previous events determines the course of future events
conjunction fallacy
Overestimation of conjunction of events
Dual-process model type one
Fast and automatic thinking, reliance on heuristics
dual process thinking type 2
slower, more effortful thinking. More likely to be correct.
utility maximization
choosing the option with the greatest expected value
covariation
one thing is correlated with the other and is there whenever the other is
base-rate variation
Information about how frequently something occurs in general
induction
Making predictions based on the knowledge that you already have
deduction
Starting with claims or assertions that you count as a given and asking what follows from this presence
problem solving
process by which one determines the steps needed to reach a goal
problem space
the set of all states that can be reached in solving the problem
hill-climbing strategy
At each step in solving a problem, choose the option that moves you in the direction of your goal
Means-end analysis
using means in order to make your current state more like your goal state
ill-defined problem
the goal state and the means are not clearly specified
analogy
Requires focusing on the problems deep structure rather than just the superficial features
convergent thinking
Ability to spot ways in which seemingly distinct ideas might be interconnected
Divergent thinking
Ability to move one’s thoughts in novel, unanticipated directions
Functional fixedness
The tendency to be ridged in thinking about an objects function
Problem-solving sets
collection of beliefs and assumptions a person makes about a problem
Four components of Wallas’s creative process
Preparation, incubation, illumination, verification
Preparation
Gathering information
Incubation
Giving the conscious a break
Illumination
Insight emerges
Verification
confirmation that new ideas lead to a solution
General intelligence
Individual variation in intelligence that caused people to perform better than others in total
Specific intelligence
Variation in individual subsets of intelligence
Crystalized knowledge
General knowledge reflected in vocabulary and facts about the world
Fluid intelligence
Content-independent analytical processes, being able to solve problems
Multiple intelligences theory
Intelligence is best viewed as a collection of abilities that can be used to solve different problems (i.e. natural intelligence, musical intelligence, etc.)
Savant syndrome
Low intelligence in other fields but very high intelligence with one particular skill
Nature theory of intelligence
Intelligence is influenced by genetics
Nurture theory of intelligence
Intelligence is influenced by experience
Categorization
Grouping items or ideas together and distinguishing them from other items or ideas
Wittgeinstin’s idea of categories
Members of categories share a “family resemblance”
Defining features
There may be features that are shared by all category members
Characteristic features
Members of a category have shared features across the category
Prototype theory
The category example that possesses all or most of the characteristic features
Typicality
How much a member of a category resembles the prototype
Graded membership
Objects close to a prototype are “better” members of the category than objects further than the prototype
Superordinate category
Broadest, most general category
basic-level category
Middle ground, usually default for naming objects
Subordinate category
Most specific category
Hierarchical network
Contains nodes, pieces of information, and links between nodes. Uses spreading activation
Amodal theories
Semantic knowledge is represented symbolically, distinct from the ways that we experience the world
Embodied cognition theories
Semantic knowledge is represented by sensory and motor systems
Organization of language (largest to smallest)
Sentence, word, morpheme, phoneme
Morpheme
smallest unit of language containing meaning
phoneme
smallest unit of sound that serves to distinguish meaning
Voicing
Whether vocal folds vibrate or not
Manner of production
How the airflow is restricted
Place of prediction
where the airflow is restricted
Speech segmentation
Slicing of a continuous speech stream into appropriate segments
Coarticulation
Each phoneme is slightly altered depending on adjacent phonemes
Context
Cue for ambiguity resolution, people are able to fill in missing phonemes based on context cues
Visual input
Cue for ambiguity resolution, think of lip reading
Syntax
rules that govern the structure of a phrase or a sentence
Phrase-structure rule
Overall organization of a sentence
Parsing
The process of determining each words syntactic role in a sentence
Universal grammar
Set of universal principles that apply to all languages
language acquisition device
Hypothetical tool in the human brain that lets children learn and understand language quickly
Critical period
Time when children are most equipped to learn the rules of language
Prosody
The patterns of pauses and pitch changes that characterize speech production
Linguistic relativity
Hypothesis that people who speak different languages think differently as a result
cognitive reflection test
Measures cognitive ability to override faster system one system and being able to use system two thinking
Prescriptive Rules
Rules describing how something is supposed to be
Descriptive rules
Rules characterizing something as it is ordinarily used by natives
anomia
A person loses the ability to be able to name certain objects
Einstellung
Staying with a problem solving method when it is successful the first time
Base-rate neglect
ignoring statistical evidence
Belief perseverance
Despite having information to the contrary of a fact you still believe something