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Microeconomics
The study of individuals and their decisions
Consumer Price Index (CPI)
A measure of the economy that uses consumer spending to determine the strength of an economy
Competition (Economics)
companies will strive for a greater share of the market by producing higher quality and more cheaply priced goods Example. Apple and Microsoft competing over laptop share
Macroeconomics
The design and function of the economy as a whole
Deficit
when the quantity demanded exceeds the quantity supplied
Law of Demand
s the price of a good increases, the less quantity of the good will be demanded
Example. If the price of a loaf of bread increased to $10, people would buy less bread
Stock Market
the market in which a person can buy and sell shares of a company
Perceived Value
how desirable a product is to the consumer
Production-Possibility Curve (PPC)
a graphical representation that shows the various combinations of two goods that can be produced given all the resources currently available to a producer
Economic Efficiency
the state that occurs when no more of one good can be produced without reducing the production of another good in the economy
Equilibrium (of a Market)
when the quantity supplied is equal to the quantity demanded
Surplus
when the quantity supplied is greater than the quantity desired
Cost-Benefit Analysis
systematic approach used to evaluate the potential benefits and costs of a proposed project, investment, or decision, aiming to determine whether the benefits outweigh the costs and justify the undertaking
Supply
the quantity of a good produced at a given time in an economy
Share
a small percentage of the company
Economies of Scale
a reduction in the price of per-unit production resulting from producing more at once Example. Buying raw materials in bulk at a discount, thereby decreasing the per-unit cost
Specialization of Labor / Division of Labor
A tendency for groups to focus and work on (specialize) wherever they can make the best product at the highest revenue (comparative advantage) and use trade to acquire other products
Law of Supply
as the price of a good increases, a greater quantity of the good will be supplied. Example. If gum increases from $1 a piece to $10 a piece, then more suppliers would supply gum.
Gross Domestic Product (GDP)
The total value of all domestic production in a country. GDP sums up the market value of all final goods and services produced in a nation within one year
Labor Force
all of the people working and willing/able to work, including those who want to work but are unable to find a job
Dividends
periodic payments made by a corporation to its shareholders, usually in the form of cash or additional shares, representing a portion of the company's earnings
Elasticity
the ease with which a supply or demand slope is able to vary Example. High Elasticity: Lattes - If the price doubled, people would buy a different caffeinated drink. Low Elasticity: Diapers - Even if the cost of diapers were to double, people would still buy diapers.
Disequilibrium (of a Market)
when either the quantity supplied or the quantity desired exceeds the other
Circular Flow
Movement in an economy of good, services, and money from consumers to producers and back again
Demand
the quantity of a good that consumers desire to purchase at a given time in an economy
Opportunity Cost
The cost of the next best opportunity a person gives up when they make an economic choice Example. When choosing to study instead of going out with friends, the opportunity cost is missing out on social time.
Employment Percentage
The percentage of people employed in an economy
Scarcity
In Economics, the fact that there are not enough resources to fulfill all human needs and desires