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Alliteration
The repetition of the same sound or letter at the beginning of consecutive words or syllables.
Allusion
An indirect reference to another text or an historic event.
Aristotelian Triangle
A diagram that represents a rhetorical situation as the relationship among the speaker, the subject, and the audience, also known as the Rhetorical Triangle.
Analogy
An extended comparison between two seemingly dissimilar things
Assertion
An emphatic statement; often a declaration. An assertion supported by evidence becomes an argument.
Assumption
A belief or statement taken for granted without proof
Anaphora
The repetition of words at the beginning of successive clauses
Asyndeton
Leaving out conjunctions between words, phrases, clauses
Anecdote
A short account of an interesting event
Audience
One's listener or readership; those to whom a speech or piece of writing is addressed
Antecedent
The noun to which a later pronoun refers
Antithesis
Parallel structure that juxtaposes contrasting ideas
Aphorism
A short, astute statement of a general truth
Apostrophe
The device of calling out to an imaginary, dead, or absent person or to a place, thing, or personified abstraction
Appositive
A word or phrase that renames a nearby noun or pronoun
Argument
A statement put forth and supported by evidence
Concession
A reluctant acknowledgment or yielding
Connotation
That which is implied by a word, as opposed to the word's literal meaning
Context
Words, events, or circumstances that help determine meaning
Counterargument
A challenge to a position; an opposing argument
Cumulative Sentence
An independent clause followed by subordinate clauses or phrases that supply additional detail
Declarative Sentence
A sentence that makes a statement
Deduction
Reasoning from general to specific
Denotation
The literal meaning of a word; its dictionary definition
Dialect
A way of speaking that is characteristic of a certain social group or of the inhabitants of a certain geographical area
Diction
Word choice
Elegiac
Mournful over what has passed or been lost; often used to describe tone
Ethos
A Greek term referring to the character of a person; one of Aristotle's three rhetorical appeals
Chiasmus
Might be called 'reverse parallelism,' since the second part of a grammatical construction is balanced or paralleled by the first part, only in reverse order
Figurative Language
The use of tropes or figures of speech; going beyond the literal meaning to achieve literary effect
Hyperbole
Exaggeration for the purpose of emphasis
Idiom
A speech form or an expression of a given language that is peculiar to itself grammatically or cannot be understood from the individual meanings of its elements, as in 'keep tabs on'
Imagery
Vivid use of language that evokes a reader's senses (sight, smell, taste, touch, hearing)
Imperative Sentence
A sentence that requests or demands
Induction
Reasoning from specific to general
Inversion
A sentence in which the verb precedes the subject; the reversal of the normal word order in a sentence or phrase
Irony
A contradiction between what is said and what is meant; incongruity between action and result
Juxtaposition
Placement of two things side by side for emphasis
Logos
A Greek term that means 'word'; an appeal to logic; one of Aristotle's three rhetorical appeals
Metaphor
A figure of speech or trope through which one thing is spoken of as though it were something else, thus making an implicit connection
Metonymy
Use of an aspect of something to represent the whole
Occasion
An aspect of context; the cause or reason for writing
Oxymoron
A figure of speech that combines two contradictory ideas
Pacing
The relative speed or slowness with which a story is told or an idea is presented
Paradox
A statement that seems contradictory but may reveal a truth
Persona
The speaker, voice, or character assumed by the author of a piece of writing
Personification
Assigning lifelike characteristics to inanimate objects
Polemic
An argument against an idea, usually regarding philosophy, politics, or religion
Polysyndeton
The deliberate use of a series of conjunctions
Premise; major and minor
Two parts of a syllogism
Pronoun
A word used to replace a noun or noun phrase
Parallelism
The repetition of similar grammatical or syntactical patterns
Parody
A piece that imitates and exaggerates the prominent features of another; used for comic effect or ridicule
Pathos
A Greek term that refers to suffering but has come to be associated with broader appeals to emotion; one of Aristotle's three rhetorical appeals
Periodic Sentence
A sentence that builds toward and ends with the main clause.
Propaganda
Writing designed to sway opinion rather than present information
Purpose
One's intention or objective in a speech or piece of writing
Rhetoric
The study of effective, persuasive language use; according to Aristotle, use of the 'available means of persuasion'.
Rhetorical question
A question asked more to produce an effect than to summon an answer
Satire
An ironic, sarcastic, or witty composition that claims to argue for something, but actually argues against it
Sentence patterns
The arrangement of independent and dependent clauses into known sentence constructions - such as simple, compound, complex, or compound-complex
Syllogism
A form of deductive reasoning in which the conclusion is supported by a major and minor premise
Syntax
Sentence structure
Thesis
The central idea in a work to which all parts of the work refer
Tone
The speaker's attitude toward the subject or audience
Simile
A figure of speech that uses 'like' or 'as' to compare two things
Simple sentence
A statement containing a subject and predicate; an independent clause
Voice
In rhetoric, a distinctive quality in the style and tone of the writing
Speaker
A term used for the author, speaker, or the person whose perspective (real or imagined) is being advanced in a speech or piece of writing
Straw man
A logical fallacy that involves the creation of an easily refutable position; misrepresenting, then attacking an opponent's position
Style
The distinctive quality of speech or writing created by the selection and arrangement of words and figures of speech
Subject
In rhetoric, the topic addressed in a piece of writing
Understatement
Lack of emphasis in a statement or point; restraint in language often used for ironic effect
Subordinate clause
Created by a subordinating conjunction, a clause that modifies an independent clause
Sentence variety
Using a variety of sentence patterns to create a desired effect
Bias
Prejudice or predisposition toward one side of a subject or issue
Colloquialism
An informal or conversational use of language
Complex Sentence
A sentence that includes one independent
clause and at least one dependent clause