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Correlations look for
A relationship or association between two co variables
This is not to say that one thing causes another simply that one thing varies in accordance with another
There is no manipulation of the variables
Positive correlation
As one co variable changes the other changes in the same direction
So as one variable increases the other also increases
Negative correlation
As one co variable changes the other variable changes in the other direction
So as one variable increases the other decreases
Zero correlation
No relationship between the co variables
Correlations
Can’t establish cause and effect
Correlation coefficient
The correlation coefficient is measured from +1 to -1
A correlation can be positive negative or no correlation
The higher the number the stronger the relationship
If we find that there is a relationship between co variables X and Y there are three possible explanations
X caused Y
Y caused X
A third variable (Z) caused the change to both X and Y
How to use correlations
Decide what co variables you will be measuring and operationalise your variables
Measure each participant on both co variables
Plot the value on the scatter graph to see if there is a relationship
Carry out a statistical test to see if the relationship is significant or due to chance
Strength
Precise information on the degree of relationship between variables is available in the form of the correlation coefficient - if a significant relationship is found it can suggest ideas for experimental studies to determine cause and effect relationships
Can be used when it would be impractical or unethical to manipulate variables
Strengths
It can make use of existing data and so often can be a quick and easy way to carry out research
Often little manipulation of behaviour is required- all the researcher does is measure existing variables- therefore it is often high in mundane realism and ecological validity
Limitations
No cause and effect relationships can be inferred - one variable cannot be said to cause an increase or decrease in the other variable as the relationship could be caused by a third variable - so correlations are open to misinterpretations
As with experiments the correlations may lack internal/ external validity - for example the methods used may lack validity or the sample may lack generalisability