Qualitative Research Methods

Flashcards for key vocabulary and concepts in qualitative research methods, including data collection, research design, and different research approaches.

DR2 Scientific Research Project

A research project involving Qualitative data collection.

Qualitative Research

One of the two 'classics' of research, involving the collection and analysis of non-numerical data to explore meanings and understandings.

Quantitative Research

One of the two 'classics' of research, involving the collection and analysis of numerical data to identify patterns and relationships.

Mono method

A research method where a single method is used for data collection and analysis, either quantitative or qualitative.

Mixed methods

Research that combines both qualitative and quantitative methods.

Multimethod

Research that uses multiple methods, but stays within either qualitative or quantitative approaches.

Research design – idea of the «red thread»

A visual representation of the logical sequence and connections within a research project, from research question to data collection and analysis.

Ethnography

An approach to research focused on understanding cultural practices and meaning-making in natural settings.

Grounded Theory

An approach to research focused on developing theory grounded in empirical data.

Phenomenology

An approach to research focused on exploring lived experiences and subjective meanings.

Case Study

An approach to research focused on in-depth analysis of a specific case (person, organization, event).

Narrative Research

An approach to research focused on personal stories and how individuals construct meaning through them.

Action Research

An approach to research focused on collaborative problem-solving with participants through iterative inquiry.

Discourse Analysis

An approach to research focused on how language constructs reality and power relations.

Qualitative Data

Data that provides insights into 'what' and 'why' phenomena occur.

Quantitative Data

Data that provides insight into 'how many' and 'how much'.

Purposive Sampling

A sampling technique used in qualitative research to select participants who can provide rich and relevant data.

Qualitative data collection

Data sources including interviews, observations, photos, videos, focus groups, documents and diary data.

Interviews

A research method involving structured conversations to gather in-depth information.

Semi-structured Interview

A type of interview that allows flexibility and adaptation of questions during the interview process.

Interviews

In-depth individual experiences, perceptions, and meaning-making.

Focus Groups

New ideas and collective norms.

(Non)Participant Observations

Behaviors in natural settings.

Document Analysis

Historical and organizational context.

Diary Studies

Temporal dynamics and immediate reflections.

Probing Questions

The process of asking follow-up questions to elicit detailed and comprehensive responses from interviewees.

Closed Questions

Questions that invite short yes/no answers, are based on assumptions, and are well-suited in standardized, easily manageable situations.

Open-ended Questions

Questions that invite narration, enable more comprehensive understanding, and lead to information gain.

Photo-elicitation Interview

A method using images or videos during interviews to stimulate discussion and gather deeper insights.

Theoretical Saturation

A principle where data collection continues until no new information or insights are obtained.