Evolution of eCommerce to mCommerce

1970s-1990s

The evolution of eCommerce to mCommerce has significantly transformed the way

consumers interact with online businesses. eCommerce, which started in the _________,

enabled businesses to sell products via desktop websites. As mobile devices became popular,

mCommerce emerged as a faster, more accessible platform for online transactions

Emergence of Online Retail

● ___________: The 1990s witnessed the birth of eCommerce, with

businesses establishing online storefronts accessible via desktop computers. This era was

characterized by the adoption of Electronic Data Interchange (EDI) and the introduction

of online payment systems.

Early eCommerce (1970s - 1990s)

● Emergence of Online Retail: The 1990s witnessed the birth of eCommerce, with

businesses establishing online storefronts accessible via desktop computers. This era was

characterized by the adoption of Electronic Data Interchange (EDI) and the introduction

of online payment systems.

Transition to Mobile-Optimized Platforms (1990s - Early 2010s)

● Mobile-Friendly Websites: As mobile device usage surged, businesses began optimizing

their websites for mobile access, ensuring better user experiences on smaller screens.

● SMS-Based Transactions: Early forms of mCommerce included purchasing ringtones,

wallpapers, and other digital content via SMS payments.

Mobile-Friendly Websites

● ________: As mobile device usage surged, businesses began optimizing

their websites for mobile access, ensuring better user experiences on smaller screens.

SMS-Based Transactions

●_____________: Early forms of mCommerce included purchasing ringtones,

wallpapers, and other digital content via SMS payments.

Rise of Smartphones and App-Based mCommerce (2010s - Mid-2010s)

● Proliferation of Smartphones: The widespread adoption of smartphones led to the

development of dedicated mobile applications, offering users a more streamlined and

interactive shopping experience.

● Mobile Payment Solutions: The introduction of mobile wallets and payment systems

facilitated secure and convenient transactions directly from mobile devices.

Proliferation of Smartphones

● ___________: The widespread adoption of smartphones led to the

development of dedicated mobile applications, offering users a more streamlined and

interactive shopping experience.

Mobile Payment Solutions

● ___________: The introduction of mobile wallets and payment systems

facilitated secure and convenient transactions directly from mobile devices.

Integration of Social Media and Commerce (Mid-2010s - Late 2010s)

● Social Commerce Emergence: Platforms like Instagram and Facebook introduced

shopping features, allowing users to purchase products directly through social media

channels. This integration blurred the lines between social interaction and online

shopping.

● Influencer and Community-Driven Sales: Brands leveraged influencers and

user-generated content to drive sales, capitalizing on the trust and engagement within

online communities

Social Commerce Emergence

● ________________: Platforms like Instagram and Facebook introduced

shopping features, allowing users to purchase products directly through social media

channels. This integration blurred the lines between social interaction and online

shopping.

Influencer and Community-Driven Sales

_________________________: Brands leveraged influencers and

user-generated content to drive sales, capitalizing on the trust and engagement within

online communities.

Advanced mCommerce and Personalization (2020s - Present)

● AI and Chatbot Integration: Retailers implemented AI-driven chatbots to assist

customers, providing personalized recommendations and support, thereby enhancing the

shopping experience.

● Augmented Reality (AR) Experiences: AR technology enabled virtual try-ons and

interactive product visualizations, allowing customers to make more informed purchasing

decisions.

● Voice-Activated Shopping: The rise of voice assistants facilitated hands-free shopping

experiences, with users placing orders and searching for products using voice commands.

● Seamless Payment Innovations: Advancements in biometric authentication and one-click

payment systems streamlined the checkout process, reducing friction and enhancing

security

AI and Chatbot Integration

____________ Retailers implemented AI-driven chatbots to assist

customers, providing personalized recommendations and support, thereby enhancing the

shopping experience

Augmented Reality (AR)

___________ Experiences: AR technology enabled virtual try-ons and

interactive product visualizations, allowing customers to make more informed purchasing

decision

Voice-Activated Shopping

_____________ : The rise of voice assistants facilitated hands-free shopping

experiences, with users placing orders and searching for products using voice commands.

Seamless Payment Innovations

_____________: Advancements in biometric authentication and one-click

payment systems streamlined the checkout process, reducing friction and enhancing

security

Mobile Shopping

_________: The most direct “translation” of ecommerce, mobile shopping is

eCommerce on a mobile device. Brands have enhanced mobile shopping through mobile

optimized websites, dedicated apps, and even social media platforms.

Mobile Banking

__________: Another very common mCommerce activity is financial management.

Unlike online banking, mobile banking typically has some limits on transaction types in

order to make activities “thumb scrollable.” Mobile banking usually involves a dedicated

app, though some financial institutions are now expanding mobile banking activities via

chatbots and messaging apps.

Mobile Payments

_________: The most exciting area of mCommerce utilizes technologies like

NFC and custom apps to facilitate person-to-person, online and retail transactions. A

user’s mobile device connects the parties of the transaction, facilitates the transfer of

funds and documents the interaction

Convenience

______– Customers can shop anytime, anywhere using smartphones and an

internet connection

Mobility

______– Unlike desktops, mobile devices are portable, allowing transactions on the go.

Wider Reach

_________ – Push notifications help businesses connect with users even when the app

is not open.

Multiple Payment Options

________ – Users can make seamless transactions from any location

with internet access.

Ease of Use

________ – Mobile apps require minimal effort to complete purchases, enhancing user

experience._

Trust Concerns

________ – Users fear account hacking, personal data theft, and unauthorized

access.

Unstable Connections

________– Poor network reliability leads to long data transfer times.

High Costs

__________– Current mobile technologies are expensive for both businesses and users.

Lack of Standards

________ – No uniformity in mobile phone-to-network or platform interfaces.

Augmented Reality (AR)

___________: Helps customers visualize products (e.g., eyewear try-ons,

interior design previews).

Voice Search & Control

________: Allows hands-free shopping, product selection, and checkout.

Chatbots

_____: Provide instant responses, send notifications, and handle customer queries

without human intervention

Mobile In-Store Checkouts

_________: Reduces long checkout queues with mobile-friendly payment solutions. Also uses mobile point-of-sale (POS) systems like Shopify and PayPa

Social Media Integration

__________: Millennials prefer shopping via social media. Social media

provides direct sales opportunities for e-retailers.

Security Risks

________: Mobile devices store sensitive data (e.g., credit card details, passwords).

Also vulnerable to hacking, malware, and data breaches

Payment Fraud

_______: Risks of unauthorized transactions and fraudulent refunds

User Error

_______: Accidental purchases or data leaks in public places

Increased Adoption of Mobile Devices

The growing number of smartphone users has directly contributed to the rise of mobile

shopping. As more consumers own and rely on mobile devices, the mCommerce market

continues to expand

Improvement in Mobile Payment Systems

Mobile payment technologies, such as mobile wallets and contactless payment methods,

have simplified the purchasing process. These systems make transactions faster and more

secure, encouraging consumers to complete purchases using their mobile devices.

Integration with Social Media Platforms

Social media platforms have introduced shopping features that allow users to browse and

purchase products directly within the app. This integration connects brands with

consumers through engaging content, boosting mCommerce activity

Growth of Shopping and Loyalty Apps

Many retailers have developed dedicated mobile apps that offer personalized shopping

experiences, loyalty rewards, and exclusive offers. These apps help retailers foster

customer engagement and increase the likelihood of repeat purchases.

Advancements in Mobile Technology

The deployment of advanced mobile networks, such as 5G, has improved the

performance of mobile apps. Faster internet speeds and enhanced device capabilities

provide users with smoother, more efficient shopping experiences

Utilization of Augmented Reality (AR)

AR technology enhances the shopping experience by allowing consumers to visualize

products in their environment before purchasing. This immersive feature reduces

uncertainty and increases confidence in the products, driving mCommerce growth

Personalization Through Data Analytics

Retailers can now use data collected from mobile apps to offer tailored recommendations,

promotions, and advertisements. Personalization helps increase user engagement and

boosts sales in the mCommerce sector.

Geolocation Services

Geolocation technology enables retailers to send location-based offers to consumers,

enhancing the relevance of promotions. By providing personalized deals based on a

user’s proximity to stores, businesses can drive more foot traffic and online purchases.

Enhanced Security Features

The implementation of advanced security measures, such as biometric authentication and

encrypted transactions, has increased consumer trust in mobile commerce platforms. As a

result, more people are comfortable making purchases using their mobile devices.

Changes in Consumer Behavior

Consumer habits have shifted, particularly among younger generations, who prefer the

convenience of shopping through mobile devices. This trend has pushed retailers to focus

more on mobile-first strategies to meet the demands of modern consumers.

Development and Popularity of Banking Apps

The use of banking apps is growing rapidly, enabling users to manage finances, make

payments, and access banking services easily. By incorporating advanced security

measures like biometrics and two-factor authentication, these apps enhance security,

increasing consumer trust

Consumer Education

Financial institutions, retail outlets, and e-commerce platforms are actively working to

educate consumers about the safety, benefits, and best practices of mobile shopping.

Through targeted campaigns, these organizations aim to address the changing needs and

preferences of customers, demonstrating that mobile shopping is not only efficient and

user-friendly but also secure and enjoyable

server infrastructure

The ___________ must be robust enough to handle multiple concurrent users, process

transactions securely, and deliver content efficiently

1.6

CPU: A minimum of a ____ GHz processor is recommended for web servers. For

combined web and database hosting, a configuration with four ___ GHz CPUs is

advisable to manage increased loads effectively.

4

RAM: At least ___ GB of RAM is necessary to ensure smooth operation and quick

response times.

10 GB

Storage: A minimum of ______ of database space is required to accommodate product

information, customer data, and transaction records.

Adequate

Network Bandwidth: ____ bandwidth is crucial to handle user requests and data

transfer without latency, ensuring a seamless user experience

version 5.1 or higher

Operating System: Devices should run on modern operating systems, such as Android OS _______.

2 GB

Memory (RAM): A minimum of ____ of RAM is recommended to support the smooth

operation of the application.

1 GHz

• Processor: A CPU with a frequency of at least ____ is necessary to handle application processes efficiently.

Storage Space

• _______: Sufficient internal storage is required to accommodate the application

and any associated data or updates.

Internet Connectivity

_____: A stable internet connection, whether through mobile data

(4G/5G) or Wi-Fi, is essential for real-time interactions and transactions within the

application

backend

To ensure seamless functionality, an e-commerce mobile application requires a well-structured ____

Inventory Management

____: The backend system must ensure that the products displayed on

the application accurately reflect real-time stock availability in warehouses and prevent

customers from placing orders for items that are no longer in stock.

Order Processing:

_____ The backend system also should handle order placement, payment

verification, and status updates while seamlessly routing orders through logistics to

ensure efficient fulfillment and timely delivery.

Shipping and Fulfillment

)_____: Managing order fulfillment requires an automated logistics

system to minimize human errors, ensure accurate deliveries, and streamline the

movement of products from warehouses to customers

User Authentication

_______: The backend manages and secures customer accounts, enabling

smooth and safe transactions.

Payment Gateway Integration

__________: Integrating a secure and flexible payment gateway

allows customers to complete purchases with various payment methods, ensuring secure

and hassle-free transactions.

Content Management System (CMS)

: A allows businesses to manage and update

content, including product descriptions, policies, and multimedia.

hosting environment

A reliable ______ is crucial for ensuring the availability, speed, and security of an

e-commerce application. Choosing the right web hosting package depends on business needs,

expected traffic volume, and security requirements.

Security & Reliability

_____: Hosting providers should offer strong security measures,

including TLS/SSL certificates to encrypt sensitive data and secure transactions.

Protection against malware, spam, and hacking attempts is also essential to safeguard customer information

Speed & Performance

________: The hosting provider should support fast loading times to

enhance user experience.

SSL Encryption

________: Encrypts data transmissions to protect customer transactions.

PCI Compliance

________: Ensures secure handling of payment information.

Firewalls

• ________: Shields servers from malicious attacks