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man whitney u
ordinal
independent measures
binomial sign
nominal
repeated measure
spearmans rho
ordinal
correlation
chi square
nominal
independent measures
Wilcoxon signed ranks test
ordinal
repeated measures
spearman and chi
have to be high
parametric test
the data is normally distributed and that the variances within groups are equa
non parametric test
binomial sign
willcoxon
spearman rho
chi squared
man Whitney u
types of expeiments
lab
field
quasi
types of observations
structured
unstructured
naturalistic
controlled
participant
non-participant
overt
covert
self report techniques
questionaires
types of interviews
unstructured
structures
semi structured
types of correlation
postive
negative
no correlation
lab experiment features
are conducted in controlled environments, allowing for manipulation of variables and observation of effects.
field experiment features
are conducted in natural settings, allowing researchers to observe real-world behaviours while still manipulating variables.
quasi experimental features
naturally occurring groups that are compared to evaluate the effect of an intervention or treatment without random assignment.
structured observation features
involve systematic recording of behaviour in a controlled or natural setting, often using predefined criteria to ensure consistency.
unstructured observation features
allow for more flexibility in recording behaviour without predefined criteria, enabling researchers to capture a broader range of actions and interactions.
naturlistic observation features
uses natural environment
controlled observation features
are conducted in a structured environment where variables can be manipulated and controlled, allowing for more precise measurement of behaviour.
participant observation features
researcher is involved in the observation as part of the group
non-participant observation features
researcher observes without involvement in the group
overt observation features
Participants can see they are being observed and can see the observer.
covert observation features
Participants are unaware of the observation, ensuring natural behavior.
structured interview features
interview format with predetermined questions,
semi-structured interview features
a mix of predetermined questions and open-ended responses,
unstructured interview features
no predetermined questions.
positive correlation features
a relationship where increases in one variable correspond to increases in another.
negative correlation features
a relationship where increases in one variable correspond to decreases in another.
no correlation features
a relationship where changes in one variable do not affect the other.
lab experiment pros
include high control over variables, allowing for clear cause-and-effect conclusions.
lab experiment cons
include lack of ecological validity and potential ethical concerns regarding manipulation of variables.
field experiment pros
include higher ecological validity and the ability to study behavior in real-world settings.
field experiment cons
include lower control over variables and potential confounding factors that may affect results.
quasi experiment pros
include higher ecological validity and the ability to study variables in natural settings without random assignment.
quasi experiment cons
include lower internal validity and difficulty in establishing causal relationships due to lack of random assignment.
structured observation pros
include systematic data collection and the ability to replicate results across different settings.
structured observation cons
include potential observer bias and limited flexibility in response to unexpected behaviors.
unstructured observation pros
include greater flexibility in capturing natural behaviors and rich qualitative data.
unstructured observation cons
include challenges in data analysis and potential for incomplete data collection.
naturlistic observation cons
include difficulty in controlling variables and potential observer bias.
controlled observation pros
include greater control over variables and easier data analysis.
controlled observation cons
include limited ecological validity and potential for artificial behavior.
particpant observation pros
include in-depth insights and access to insider perspectives.
particpinat observation cons
include observer bias and ethical concerns.
non particpinat observation pros
Allows objective observation without researcher influence.
give the reseatcher a better chance of seeing more
non-participant observation cons
Limited understanding of participant behavior due to lack of researcher involvement.
correlation pros
it helps identify potential relationships between variables, allowing researchers to explore further with more controlled studies, even when direct manipulation of variables is difficult or unethical
correlation cons
it can’t prove cause and effect
overt observation pros
Participants are aware they are being observed, which can lead to more genuine behavior.
overt observation cons
Participants may alter their behavior due to awareness of observation, leading to less genuine responses.
covert observation pros
Allows researchers to gather data without participants altering their behavior.
covert observation cons
Ethical concerns arise from observing individuals without their consent.
questionnaire pros
Efficient data collection from a large number of participants, often with easily quantifiable results.
questionnaire cons
Responses may lack depth and can be influenced by wording or leading questions.
structured interview pros
Provides reliable and comparable data due to consistent questioning.
structured interviews cons
Limitation on exploring complex issues due to fixed questions.
semi-structured interviews pros
Balance between structure and flexibility, allowing for in-depth responses while maintaining consistency.
semi-structured interviews cons
Variation in interviewer style may introduce bias in the data collected.
unstructured interviews pros
Facilitates open-ended discussion, providing rich and detailed qualitative data.
unstructured interviews cons
Data analysis can be challenging due to the unpredictability of responses.
target population
The specific group of individuals or subjects that a researcher aims to study and draw conclusions about.
sample
A subset of the target population selected for participation in a study, intended to represent the larger group.
random sampling
A sampling technique where participants are selected randomly from the target population, ensuring that every individual has an equal chance of being chosen.
snowball sampling
when one participant get more particpaunts for the experiment
opportunity sampling
A non-probability sampling method where researchers select participants who are readily available and willing to participate at a given time.
self-selecting participants
Participants who voluntarily choose to take part in a study, often responding to calls for volunteers or advertisements.
random sampling pros
It allows for a more representative sample of the population, reducing bias and increasing the generalizability of results.
random sampling cons
It can be time-consuming and expensive to implement, and may require comprehensive knowledge of the entire population.
snowball sampling pros
Effective for recruiting participants from hard-to-reach or hidden populations, as participants help identify others.
snowball sampling cons
Potential for bias since participants may share similar characteristics, which can limit the diversity of the sample.
opportunity sampling pros
It is an easy and cost-effective method to obtain participants, particularly when time or access is limited.
opportunity sampling cons
It may result in a biased sample since it only includes people who are present and willing at the time of selection.
self-selecting pros
It can lead to a more motivated and engaged sample, as participants have chosen to be involved.
self-selecting cons
Potential for bias as volunteers may not accurately represent the larger population, impacting the validity of the results.
research aim
Objective of the study
research question
specfic question guiding the research
null hypothesis
assumes no effect or relationship exists
alternative hypothesis
assumes an effect or relationship occurs
one tailed hypothesis
predicts a direction
two tailed hypothesis
doesn’t predict a direction
repeated measure design
the same participant does all conditions
independent messure design
diffrent people do each condtion of the iv
matched particpants
Participants are paired based on relevant attributes.
independent messsure deisgn con
participant variable
repeated measure design pros
Reduces participant variability, increases statistical power, and requires fewer participants than independent measures.
repeated measure design con
drawback is the potential for order effects, making it harder to determine if changes in performance are due to the experimental manipulation or simply due to participants becoming more skilled over time.
Independent Measures Design Pro
Prevents order effects on results.
matched participants cons
May not fully control for all participant variables, potentially impacting results.
matched participant design pros
Participants are paired based on relevant characteristics, enhancing control over variables.
independent variable
the thing the researcher is changing
dependent variable
the thing the researcher is measuring
extraneous variable
things that can mess the results that the researcher cant control
behavioural categories
defined behaviours for observation
coding frames
systematic categorisation of observed behaviours
time sampling
observations at specific time intervals
event sampling
observation of specific occurrences in behaviours
open questions
free answer
closed questions
limited answers
rating scale - likert scale
measure degree of agreement
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