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alliteration
repetition of the same sound beginning several words or syllables in sequence
allusion
a brief reference to a person, event, or place (real or fictitious) or to a work of art
analogy
a term signifying a relational comparison of or similarity between two objects or ideas
antithesis
opposition, or contrast/ juxtaposition, of ideas or words in parallel construction
apostrophe
a direct address to someone (or something) who is not present or cannot respond in reality [usually in literature]
concession
an acknowledgment that an opposing argument may be true or reasonable. In a strong argument, a concession is usually accompanied by a refutation challenging the validity of the opposing argument
connotation
meanings or associations that readers have with a word beyond its dictionary definition, or denotation. connotations are usually positive or negative, and they can greatly affect the author's tone
counterargument
an opposing argument to the one a writer is putting forward. rather than ignoring it, a strong writer will usually address a counterargument through the process of concession and refutation
denotation
the dictionary definition or meaning of the word
ellipsis
three dots that indicate words have been left out of a quotation; they can also be used to create suspense
figurative language
nonliteral language that often evokes strong imagery and figures of speech; often compares one thing to another either explicitly or implicitly
hyperbole
an exaggeration that bolsters an argument
imagery
any time one of the five senses (visual, auditory, tactile, olfactory, gustatory) is evoked by what you have read; in nonfiction, these senses are often used to create a kind of pathos
irony
a figure of speech that occurs when a speaker or character says one thing but means something else, or when what is said is the opposite of what is expected, creating a noticeable incongruity (inharmonious, out of place)
juxtaposition
placement of two things close together to emphasize similarities or differences
metaphor
figure of speech that compares two things without using like or as
mood
the feeling or atmosphere created (for the reader) by the text
onomatopoeia
a figure of speech in which a sound imitates the thing or action associated with it
oxymoron
two words that together create a sense of opposition; the juxtaposition of words that seem to contradict each other
parentheticals
phrases, sentences, and words inside parentheses ( ) that qualify or clarify something
personification
attribution of lifelike qualities to inanimate objects or ideas
point of view
the perspective from which the writer chooses to present their piece; first, second, or third person (omniscient or limited); in nonfiction can also consider the writer's attitude or nature of their persona
pun
a play on words that calls humorous attention to a particular point
qualifier
words used to temper the claim, or make it less absolute
repetition
a fundamental form of rhetorical stress that calls the reader's attention to a particular word, phrase, or image for emphasis; reinforces the power of parallel syntax
refutation
a denial of the validity of an opposing argument. In order to sound reasonable, it follows a concession that acknowledges that an opposing argument may be true or reasonable, but then goes on to disprove that argument
rhetorical appeals
rhetorical techniques used to persuade an audience by emphasizing what they find most important or compelling. The three major appeals are ethos (Greek for character and used to demonstrate credibility and trustworthiness), logos (Greek for embodied thought and used when offering clear, rational ideas through specific details, examples, facts, statistics), and pathos (Greek for suffering, used to emotionally motivate the audience based on the audience's values, desires, hopes, fears, prejudices, etc)
rhetorical question
a figure of speech in the form of a question posed for effect rather than for the purpose of getting an answer; the answer to the question is assumed, and the reader should respond in a predetermined manner
simile
a figure of speech used to explain or clarify an idea by comparing it explicitly to something else, using the words like, as, or as though
tone
a speaker's attitude toward the subject conveyed by the speaker's stylistic and rhetorical choices
understatement
a figure of speech in which something is presented as less important, dire, urgent, good, etc. than it actually is; often used for satiric or comical effect. It is the opposite of hyperbole.
ambivalent
(adj) having mixed feelings or contradictory ideas simultaneously about something or someone
earnest
(adj.) resulting from or showing sincere and intense conviction
enigmatic
(adj) difficult to interpret or understand, mysterious
equivocal
(adj) open to more than one interpretation; ambiguous
ingratiating
(adj.) intended to gain approval or favor
pedantic
(adj) of or like someone who is excessively concerned with minor details and rules or with displaying academic learning
polemical
(adj) relating to or involving strongly critical, controversial, or disputatious (heated) writing or speech
reproachful
(adj) expressing disapproval or disappointment
strident
(adj) loud and harsh, grating
wry
(adj) using or expressing dry, especially mocking, humor