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reconstructive memory
the concept that memory is not the exact copy of experinces but reconstructed and influenced by existing schemas and beliefs
schema theory
a theory that suggest we store generalized knowledge structures which influenced how we encode , store and retrieve memory
memory distortion
is remembering things differently from how they really happened
recognition vs recall
recognition ( identifying a face ) tends to be more accurate than recall ( describing a face from memory )
Loftus & Palmer (1974) aim
to investigate if wording of a question can influence the reconstructive memory
Loftus & Palmer (1974) sample
45 american students in the first experiment
Loftus & Palmer (1974) procedure
participants were shown by a car crash video and had to estiamte the speed of the car when they smashed / collided / bumped / hit / contacted eachother , in follow up , they were asked a week later wether they had seen broken glass ( there was none )
Loftus & Palmer (1974) results
participants gave higher estimation with more intense verbs like smashed , more people in that condition falsely remembered seeing broken glass
Loftus & Palmer (1974) conclusion
memory is reconstructive and can be influenced by post event information such as leading questions
Loftus & Palmer (1974) strenghts
high internal validity / reliable
Loftus & Palmer (1974) limitations
low ecological validity / ethical concern ( deception about the broken glass )
Bahrick et al. (1975) aim
to investigate the reliability of autobiographic memory over time especially names and faces
Bahrick et al. (1975) sample
392 participants from age 17 to 74 who had graduated from high school up to 57 years
Bahrick et al. (1975) procedure
participants completed five memory tests including free recall , a photo recognition test , a name recognition test , matching test and picture cueing test based on their highschool yearbook and they rated their confidence based on a 3 point scale
Bahrick et al. (1975) results
recognition of names and faces remained high even after 48 years , free recall declined significantly over time
Bahrick et al. (1975) conclusion
autobiographical memory especially recognition is highly reliable over a long period of time though recall is more vulnerable to decay
Bahrick et al. (1975) strenghts
high ecological validity / high generalizability
Bahrick et al. (1975) limitations
less control over external variables / sampling bias ( Sampling bias happens when the people chosen for a study don’t fairly represent the whole group.)