Business Pitching and Competitor Analysis Strategies

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26 Terms

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Business Pitch

A presentation to persuade investors or clients.

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Pitch Deck

Visual presentation summarizing key business information.

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Audience Understanding

Researching investor needs and preferences.

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Compelling Message

Clear, engaging communication tailored to the audience.

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Problem Statement

Description of the issue your business addresses.

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Solution Explanation

How your business resolves the identified problem.

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Target Market

Specific group of customers your business serves.

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Traction

Evidence of early success or milestones achieved.

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Market Opportunity

Potential size and growth of the target market.

<p>Potential size and growth of the target market.</p>
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Business Model

How your business generates revenue and scales.

<p>How your business generates revenue and scales.</p>
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Financial Projections

Estimated financial performance over a period.

<p>Estimated financial performance over a period.</p>
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Call to Action

Request for investment or partnership at pitch end.

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Practice and Refine

Rehearsing and improving your pitch delivery.

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Feedback Gathering

Collecting critiques from peers to enhance the pitch.

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Question Preparation

Anticipating and preparing answers for audience inquiries.

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Confidence Building

Developing belief in your business and presentation skills.

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Competitor Analysis

Evaluating competitors to identify threats and opportunities.

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Direct Competitors

Businesses offering similar products to the same market.

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Indirect Competitors

Businesses providing alternative solutions to similar needs.

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Emerging Competitors

Potential future threats due to trends or innovations.

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Comparison Matrix

Tool comparing your startup to competitors on key factors.

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Customer Feedback

Insights from customers about competitors' strengths and weaknesses.

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Unique Value Proposition (UVP)

Your startup's key advantage over competitors.

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Strategic Implications

Opportunities and threats identified from competitor analysis.

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Marketing Mix

Combination of marketing strategies based on competitor insights.

<p>Combination of marketing strategies based on competitor insights.</p>
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Delivery Tips

Best practices for presenting your business pitch effectively.