habituation
decreasing responsiveness with repeated stimulation
mere exposure effect
repeated exposure to stimuli increases liking of them
classical conditioning
a type of learning in which one learns to link two or more stimuli and anticipate events
neutral stimulus
a stimulus that elicits no response before conditioning and eventually become conditioned stimulus
classical conditioning equation
NS+UCS = UCR --> repeat --> NS becomes CS --> CS causes CR without UCS
generalization
responding similarly to a range of similar stimuli (ex. salivating for both a bell and a tone)
discrimination
learned ability to distinguish between a conditioned stimulus and similar stimuli that do not signal an unconditioned stimulus
acquisition
When one links a neutral stimulus and an unconditioned stimulus so that the neutral stimulus begins triggering the conditioned response
extinction
occurs when CR does not follow a CS anymore so the CS is diminished
spontaneous recovery
learned behavior recovers from a period of extinction
operant conditioning
a type of learning in which behavior is strengthened through reinforcement or diminished through punishment
positive reinforcement
Add reward to increase behavior (ex. give candy when you make a shot)
negative reinforcement
Taking away or stopping something to increase behavior (ex. stop the annoying beeping if you develop good habit of putting on seatbelt)
positive punishment
Adding undesirable stimulus to decrease behavior (ex. adding a slap if you lie)
negative punishment
Removal of a stimulus to decrease behavior (ex. taking away phone if late to class)
variable
unpredictable
interval
not based on performance
fixed ratio
coupon for every $100 spent
variable ratio
gambling (most effective schedule of reinforcement)
fixed interval
paycheck
variable interval
pop quizzes
shaping
an operant conditioning procedure in which reinforcers guide behavior toward closer and closer approximations of the desired behavior (ex. give a treat when dog almost does a handshake)
Thorndike's Law of Effect
responses that lead to satisfying consequences are more likely to be repeated
Latent learning
learning that occurs but is not apparent until there is an incentive to demonstrate it (ex. food must be placed in maze to show that rats know how to navigate the maze)
Cognitive maps
An internal representation of the spatial relationships between objects in an animal's surroundings
Insight learning
mental rearrangement of problem to achieve a sudden understanding of a solution
Learned helplessness
the hopelessness and passive resignation an animal or human learns when unable to avoid repeated aversive events
External locus of control
the perception that chance or outside forces beyond your personal control determine your fate
Internal locus of control
the perception that you control your own fate
Modeling
the process of observing and imitating a specific behavior
ratio
based on performance
fixed
predictable
long term potentiation
synaptic connections between neurons become stronger with frequent activation