International Marketing1.docx

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18 Terms

1

Coca Cola

________ focuses on universal values, such as sharing and happiness.

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2

Global marketing

________ also enables the effective utilization of surplus production and helps build relationships with other businesses worldwide.

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3

International marketing

________ helps manufacturers to utilize excess production effectively.

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4

Airbnb

________ created a dedicated localization department to make its site accessible around the globe.

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5

International marketing entail

________ following various strict rules and regulations that the host countrys government imposes.

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6

FID

In ________, a company places a fixed asset in a foreign country to manufacture a product abroad.

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7

Brian Chesky

In 2008, ________ and two other friends founded Airbnb, an online marketplace for vacation rentals in San Francisco.

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8

multiple languages

It includes adjusting menus, translating across ________, and adapting to the social system to avoid blunders.

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9

Apple ‘

________ s primary global marketing strategy is to maintain a consistent brand across cultures.

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10

Nike

________ has managed to increase its global presence over the years through international sponsorships.

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11

International marketing

________ can help create bigger and better opportunities for business expansion.

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12

music genre

Rather than ________, the streaming service gets users to focus on a habit or lifestyle that people share worldwide.

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13

foreign customers

It enables exchange between a company and ________.

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14

World Trade Organization

According to the ________, the volume of international merchandise trade increased 33 times between 1951 and 2010.

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15

Coca Cola

________ is one of the biggest brands in the world and for good reasons.

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16

International marketing

________ can help create bigger and better opportunities for business expansion.

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17

International marketing

________ enables the effective utilization of surplus production.

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18

This post will consider five brands that are enjoying success in global marketing

AirBnB, Nike, Coca-Cola, Apple, and Spotify

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