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In which ways can SMEs differ?
Owner motivations and aspirations
Demographic characteristics
Sector, ownership type and life-cycle stage
Strategy, behaviour and performance
Why does SME diversity matter from a research perspective?
Ignoring SME diversity produces misleading averages, inconsistent findings and inaccurate conclusions.
Why does SME diversity matter from a practical perspective?
SMEs have different goals, resources and problems, so one-size-fits-all strategies and support do not work.
What is the difference between conditions and sources of SME diversity?
Conditions allow diversity: independence and being overlooked.
Sources produce diversity: owner motivations and life-cycle stages.
What are the four venture types identified by Morris et al. (2018)?
Survival venture
Lifestyle venture
Managed-growth venture
Aggressive-growth venture
What is a survival venture?
Provides basic income; day-to-day, reactive and little structure.
What is a lifestyle venture?
Provides a preferred lifestyle; replaces employment income and focuses on maintaining the business.
What is a managed-growth venture?
Controlled growth; strategic planning, delegation and a more formal structure.
What is an aggressive-growth venture?
Rapid, scalable growth and wealth creation; proactive management and high investment.
Why do the four venture types behave differently?
They differ in goals, time horizons, management and growth ambitions, ranging from reactive survival to proactive, structured growth.