Capstone Test Review Chapter 5

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Flashcards covering key terms and concepts from Chapters 5, 6, and 7, focusing on competitive dynamics, actions, behaviors, and market types.

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18 Terms

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Competitive Dynamics

The series of competitive actions and competitive responses among firms competing within a particular industry.

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Competitive Rivalry

The ongoing set of competitive actions and competitive responses occurring between two rivals as they compete against each other.

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Competitive Behavior

The set of competitive actions and competitive responses the firm takes to build or defend its competitive advantages.

4
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Multipoint Competition

When firms compete against each other in several product or geographic markets.

5
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Competitive Action

A strategic or tactical action the firm takes to build or defend its competitive advantages.

6
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Strategic Action

A market-based move that involves a significant commitment of organizational resources, difficult to implement and reverse.

7
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Tactical Action

A market-based move taken to fine-tune a strategy; it involves fewer resources and is relatively easy to implement and reverse.

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Non-market Strategies

Strategies that focus on altering a firm’s institutional environment as part of its competitive strategy, including lobbying and political donations.

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First-Mover Benefits

Advantages gained by firms that are first to enter a new market, such as earning above-average returns until competitors respond effectively.

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Resource Dissimilarity

The extent to which a firm’s tangible and intangible resources are different from a competitor’s.

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Market Commonality

The number of markets with which the firm and a competitor are jointly involved and the degree of importance of the individual markets.

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Awareness in Competitive Behavior

The extent to which a firm is aware of the characteristics influencing competition, including market commonality and resource similarity.

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Motivation in Competitive Behavior

The incentives a firm has to initiate an attack or respond when attacked, primarily based on market commonality.

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Organizational Size's Influence on Competition

Small firms are more likely to quickly launch competitive actions, while large firms initiate more competitive actions over time.

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Slow-cycle Markets

Markets where a firm's competitive advantages are shielded from imitation for long periods, making advantages sustainable.

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Standard-cycle Markets

Markets where competitive advantages are moderately shielded from imitation; firms must continuously upgrade their advantages to remain competitive.

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Fast-cycle Markets

Markets where competitive advantages are quickly imitated, making them much less sustainable.

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Reputation in Competitive Behavior

The positive or negative attribute ascribed by one rival to another based on past competitive behavior.