FOUNDATION OF BUSINESS ANALYTICS QUIZ 1

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Last updated 1:42 PM on 8/24/26
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30 Terms

1
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Descriptive Analytics is considered the foundation for all analytics because it summarizes what type of data?
Historical data.
2
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Why does Predictive Analytics matter for strategic decision-making?
It enables organizations to move from reactive to proactive strategies, minimizing risks.
3
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What question does Descriptive Analytics primarily answer?
What happened?
4
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Which step in Descriptive Analytics involves gathering relevant data from diverse sources like sales records and customer surveys?
Data Collection.
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Which of the following is listed as a key component of Business Analytics?
Data Collection & Storage.
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A challenge in Prescriptive Analytics is "Data Quality & Bias," which involves ensuring data accuracy and fairness to prevent what?
Skewed recommendations.
7
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Analyzing income statements, balance sheets, and cash flow statements to assess a company's financial health is a real-world example of descriptive analytics in what area?
Financial Reporting.
8
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What is the primary role of a Data Scientist in Business Analytics?
Bridging the gap between raw data and actionable business strategies.
9
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What question does Predictive Analytics answer by using historical data to forecast future outcomes and probabilities?
What may happen?
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Which type of analytics summarizes past data to understand historical performance?
Descriptive Analytics.
11
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Which type of descriptive analysis measures the spread between minimum and maximum values, such as sales high and low?
Measures of Dispersion (Range).
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What question does Prescriptive Analytics answer?
What should we do?
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One of the technical requirements for Prescriptive Analytics is "Data Availability," which includes the need for what?
Real-time data feeds and diverse/comprehensive datasets.
14
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The origins of Business Analytics can be traced back to which historical period, where quantitative methods were used for logistical and strategic decision-making?
World War II Operations Research.
15
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Predictive Analytics uses statistical models to forecast what?
Future outcomes.
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What technique in Descriptive Analytics involves summarizing large datasets, such as total sales or average grades?
Data Aggregation.
17
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Which type of model in Prescriptive Analytics uses linear, integer, and non-linear programming to find the best possible solution among a set of constraints?
Optimization Models.
18
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Predictive Analytics leverages which of the following to identify patterns?
Statistical modeling, machine learning algorithms, and data mining.
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Which of the following is an advantage of Descriptive Analytics?
It is easy to understand and interpret for a wide audience.
20
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What is one of the main purposes of Business Analytics, involving the transformation of raw, complex data into meaningful and actionable insights?
Insight Generation.
21
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Which tool, besides R and Python, is mentioned as a visualization platform that enables data professionals to execute complex analyses?
Tableau.
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Which programming languages are listed as industry standards for advanced analytics?
R and Python.
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What are IBM SPSS and SAS identified as in the context of Predictive Analytics tools?
Specialized software offering robust commercial solutions.
24
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Business analytics involves the skills and technologies to extract meaningful insights from what kind of data?
Raw data.
25
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What is the primary goal of Business Analytics?
To transform data into effective business decisions.
26
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Which application of Business Analytics involves optimizing pricing, managing inventory, and streamlining supply chains?
Operations Efficiency.
27
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Predicting customer churn, inventory demand, and identifying potential fraud risks are strategic applications of which type of analytics?
Predictive Analytics.
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One of the "Visible Challenges" in Business Analytics implementation is ensuring what?
Data quality and sufficient volume.
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Which aspect of business performance does statistical analysis in business analytics help to understand?
Past business performance.
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Cleaning, transforming, and organizing raw data to ensure accuracy and consistency is part of which key step in Descriptive Analytics?
Data Preparation.