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What year did watchmaker Mel start working here?
1938
What year did Gene IV take over managing the store?
1990
Where did Joe study?
Revere Academy of Jewelry Art in San Francisco
What discount do employees get on repairs?
half off
What is the discount for employee close family members?
25% off
Does a 1 carat moissanite weigh the same as a 1 carat diamond?
No, moissanite is lighter by 10% to 15%
Standard women’s bracelet length
7 inches
Standard men’s bracelet length
8 inches
Standard women’s necklace length
16 to 20 inches
Standard men’s necklace length
18 to 24 inches
Standard anklet length
9 inches
What are the gold percentages?
9 carat
14 carat
18 carat
22 carat
24 carat
9 ct = 37.5%
14 ct = 58.5%
18 ct = 75%
22 ct = 91.6%
24 ct = 99.0% or 99.9%
3 ways to prevent sterling silver from tarnishing?
wear it often, have it polished often, dip in silver cleaner
Three benefits that come with a men’s band over $500?
Free engraving
Free rhodium plating for life (white gold)
Free tungsten sports band
How to clean Tungsten and ceramic rings?
No polishing, can go in ultrasonic if there is not a non-metal inlay, can steam clean.
Why would people want to solder their rings together? (three things)
To prevent the rings from wearing each other down
To keep rings upright and together
It’s tradition
What are some reasons why one grandfather clock would be more expensive than another?
Inlaid wood, beveled glass, more than one chime option, the lunar phase feature, separated cabinets
Which of the watch brands we carry is the official timekeeper of the NBA? (Irrelevant)
Tissot
Anatomy of a diamond?
Girdle- the widest circumference of a diamond, can have an inscription
Crown- the upper third including the faceting
Table- the “face” or largest topmost facet
Pavilion- the point from the girdle down to the cutlet (the lower two-thirds of the diamond)
Cutlet- the bottom point/facet of the diamond
What factors determine the clarity of a diamond?
The number, color, type, size, and position (internal or surface) of inclusions in the diamond
Order that departments should answer the phone?
Service department
Gift desk
Front desk
Any employee that isn’t helping a customer
What to dial on the phone to hide caller ID?
*67
Three diamond alternatives and their pro and con?
Moissanite- 9.25 on hardness scale but we don’t warranty it
CZ- very cheap but not good for daily wear
Clarity enhanced diamonds- very clear but silicone can come out by torch heat
When was S.E. Needham’s founded?
1896
What are the store hours?
10am to 7pm, Monday through Saturday
What benefit are employees given after 12 months of work?
10 days of paid vacation
What days are all employees required to work?
Valentines Day, Mother’s Day, USU Graduation, Sidewalk sale, Black Friday, Small Business Saturday, Each Bridal Fair, certain Gallery Walks, and USU Taste of Logan
How much of a down payment is necessary to begin a layaway?
25% of the total purchase price.
How long is a layaway interest free?
6 Months
If purchase was made with a check or with cash and the customer returns the item, how will they be refunded?
They will receive a check on the following Tuesday
On a return, how much do we take out of the return for sizing?
$45
On a return, how much do we take off the return for a mounting?
$95
What makes moissanite a good diamond substitute?
it has a 9.25 on the Mohs scale and it has a higher dispersion rate than diamond
Do you accept trade ins? Why is the value so low?
Melt down value
Loose diamonds and diamond studs have how much trade-UP value?
100%
Rings get how much of a trade-UP value?
25% of total price originally paid or meltdown value, whatever is more
On a trade-Up, how much more does a customer have to spend?
50% more than the original purchase
A Needham Brilliant Diamond comes with a diamond report. What is on the report?
carat, color, clarity, crown angle, table percentage, depth percentage, girdle thickness
How many times should you attempt to contact a customer before marking a profile card “complete”?
3 attempts within 60 days
How do you mark a customer profile card if you feel you don’t deserve credit toward the sale?
N/S for “no split”
When should you fill out a customer profile card?
When anyone comes in looking for an engagement ring of any kind
Year 1
Gold
Year 10
Diamond
Year 20
Emerald
Year 30
Pearl
Year 40
Ruby
Year 50
Gold
Year 60
diamond
Year 75
DIAMOND
Types of pearls
Akoya, Fresh water, South Sea/Tahitian, Mabe
14k
585
Gold filled
GF
Cubic zirconia
CZ
Platinum
90-95% pure, 60% heavier than 14k gold
Do we buy old jewlery?
yes, at a meltdown value
What should you look for when doing an inspection?
Chipped and loose stones, prongs needing attention, worn shanks
How much more will a customer be charged for a rush job?
50%
How much does it cost to get an item engraved when it has been purchased here?
half off
High Polish
A shiny mirrored look
Satin(?????????????)
Soft brush, also referred to as brush
Sandblast
light granular surface
Florentine
crisscross pattern where the metal is cut both ways
Antiquing
A black or brown semi permanent paint, also called oxidization
What should you do when you cant find a job?
Calmly tell the customer that you will call them back.
How long of a warranty do newly repaired pieces have?
1 year on mal-craftmanship
How much does it cost to get a ring cut off?
$25, can be applied towards a resizing, must wait several weeks before doing the resizing to wait for the finger to return to its normal shape
How long is seiko’s warranty?
2 years
How long is Citizen’s warranty?
5 years, 6 if registered online
How long is Tissot’s warranty?
2 year warranty
How long is Pulsar’s warranty?
3 year limited warranty
How long is Fossil’s warranty?
11 year limited warranty
How long is Bering’s warranty?
3 years
Who are the main companies we work with for men’s accessories?
Ostbye, Fossil, and Quality Gold
Porcelain
High fired at 1450 degrees centigrade. This results in a glossy finish
Gres
A finish similar to earthenware(not as shiny as porcelain. Ceramic enamels are applied to the surface before firing, and then they are fired at a high temperature. this results in very pretty naturalistic tones
Where are music boxes made?
The movements are made in Switzerland and China. The cases are made in Italy.
How much is tax?
7%
Between what year did rings with a center stone of a 9 or harder qualify for the lifetime warranty?
2012-2015
If a Tahitian pearl is less than what diameter it is dyed?
8mm
What rate do we charge for moving grandfather clocks?
$95/hour
How much do we take off MSRP for HOWARD MILLER clocks?
30%
5 Floor Up Sales Standards
non business opening line
Must ask for the sale
Add on
What other gift giving occasions do you have coming up?
Thank you cards for purchases over $100
7 Diamond Up Sales Standards
Effective probing
5c’s presentation
Needham Brilliant presentation
core selling strategies
services and benefits presentation
handle price objection
follow up
Core Selling Strategies?
A. Connect with the customer
B. Link him and her
C. Focus on the experience
What four things are included in the Needham Brilliant Presentation
a- Diamond report
b- Identification Number
c- Brilliant Qualifications
d- Cut
When does Gold Star end?
4th Saturday/last Saturday
What are the Needham Brilliant qualifications?
.20 Carats or larger
I and above
SI2
Well Cut
What year was the store founded and by who
1896; lulu needham. 1
Where did gene IV go to school
Geological institute of America. 1
Where did Joseph go to school and what for?(TAKE OUT)
Revere academy of jewelry art in San Francisco, trained by master jewelry designers and goldsmiths. 1
What is the mission statement?
To provide the ultimate buying experience for each and every customer by exceeding customer expectations to service quality and integrity. 1
What days are required to work around Christmas?
7 days before Christmas Day and after Christmas Day. 3
What days do we get payed?
1st and 15th. (Pay period before the 25 for 1st and 10th for the 15th) 3
Discount Employee close family
25% off
Discount Employee extended family
20% off
Discount Very close friends
15% off
Employee past discount
20% off
Discount Needham siblings and spouses
40% off
Discount Needham extended family
25% off