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person perception
the mental processes we use to evaluate and think about other people
physical cues
the physical characteristics and behaviours of people that influence our impressions of them
halo effect
the tendency to allow an overall positive impression of a person or a specific quality to influence beliefs and expectations about the person in other qualities
reverse halo effect
an incorrect assumption that a positive characteristic indicates the presence of negative characteristics.
horn effect
an incorrect assumption that a negative characteristic indicates the presence of one or more other negative characteristics.
body language
non-verbal communication involving expression of feelings and thoughts through facial expressions, eye gaze, posture, gestures or other movements
impressions
a mental image we create of someone based on the information and physical cues that are presented to us when we first meet someone
behaviour
actions that we personally observe or actions we learn about from others. It also includes their verbal communication — what people say and how they say it.
salience
in relation to person perception, any personal characteristic that is distinctive, prominent, conspicuous or noticeable and therefore attracts attention
social categorisation
the process of classifying people into different groups on the basis of common characteristics
ingroup
any group to which an individual belongs or with which an individual identifies; compare with outgroup
outgroup
any group to which an individual does not belong or identify; compare with ingroup
attribution
the process by which we explain the cause of our own or another person's behaviour; also used to refer to the explanation we come up with
internal attribution
an explanation of behaviour due to the characteristics of the person involved, such as their personality, ability, attitude, motivation, mood or effort
external attribution
an explanation of behaviour due to factors associated with the situation the person is in
3 types of bias effecting attribution
fundamental attribution error, actor-observer bias, self-serving bias
fundamental bias error
when explaining someone's behaviour, the tendency to overestimate the influence of personal factors and underestimate the impact of situational factors; behaviour is attributed to internal rather than external factors
actor observer bias
the tendency to attribute one's own behaviour to external or situational factors, while attributing others' behaviour to internal or personal factors
self-serving bias
when judging ourselves, the tendency to take the credit for our successes (internal factors) and attribute failures to external situational factors
attitude
an evaluation a person makes about an object, person, group, event or issue
tri-component model of attitudes
an explanation of attitudes, in terms of three related components — affective, behavioural and cognitive — that comprise any attitude
affective component
in the tricomponent model, the emotional reaction or feeling an individual has towards an object, person, group, event or issue
behavioural component
in the tri-component model of attitudes, the way in which an attitude is expressed through our actions (or how we might behave should the opportunity arise)
cognitive component
in the tricomponent model, the beliefs an individual has about an object, person, group, event or issue
social stigma
the negative attitudes and beliefs held in the wider community that lead people to fear, exclude, avoid or unfairly discriminate against people with a disorder
cognitive dissonance
an unpleasant psychological state that occurs when people become aware that there is an inconsistency among their various beliefs, or attitudes.
cognitive bias
a mistaken way of thinking that leads to systematic errors of judgment and faulty decision-making
Anchoring bias
cognitive bias influencing the tendency to rely heavily on the very first piece of information received (called the anchor) when making a decision and to not modify this anchor sufficiently in light of later information
Attentional bias
cognitive bias influencing the tendency to prioritise attention to certain information (or other stimuli) over other information
Confirmation bias
cognitive bias influencing the tendency to seek, recall or interpret information in a way that confirms existing beliefs or expectations, while dismissing or failing to seek contradictory evidence
False-consensus bias
cognitive bias influencing the tendency to overestimate the extent to which other people are like them in terms of sharing beliefs, personal characteristics or behaviours
Hindsight bias
cognitive bias influencing the tendency, only after an event has occurred, to overestimate the extent to which the outcome could have been foreseen
misinformation effect
cognitive bias influencing the tendency for information acquired after an event to influence the accuracy of the memory of the original event
Optimism bias
cognitive bias influencing the tendency to overestimate the likelihood of experiencing positive events and underestimate the likelihood of experiencing negative events in the future
Dunning-Kruger effect
cognitive bias whereby people overestimate their knowledge or ability, particularly in areas with which they have little to no knowledge or experience
heuristic
a strategy for solving a problem or making a decision that is based on experience with similar types of problems but cannot guarantee a correct outcome
availability heuristic
making a judgment based on how easy or difficult it is to bring specific examples to mind
representativeness heuristic
a strategy for solving a problem or making a decision that is based on experience with similar types of problems
affect heuristic
making a judgment that is influenced by the emotion being experienced at the time
prejudice
a negative attitude towards another person or social group, formed in advance of any experience with that person or group
old-fashioned prejudice
a form of prejudice in which members of the majority group openly reject minority group members and their views towards the minority group are obvious and recognisable to others; compare with modern prejudice
modern prejudice
a form of prejudice which tends to be subtle, hidden and expressed in ways more likely to be accepted within the majority group; compare with old-fashioned prejudice
Explicit prejudice
consciously held and usually deliberately thought about
implicit prejudice
prejudice that is unconsciously held so the individual is usually unaware of it; compare with explicit prejudice
Discrimination
when a person or a social group is treated differently than others
Direct discrimination
when someone treats another person unfavourably because of a personal characteristic protected by the law; compare with indirect discrimination
Indirect discrimination
unreasonable requirement, condition or practice that disadvantages a person, or a group of people, because of a personal characteristic; compare with direct discrimination
intergroup contact
involves increasing contact between groups who are prejudiced against each other in an attempt to reduce prejudice
contact hypothesis
in relation to reducing prejudice, proposes that certain types of contact between members of different groups can reduce prejudice between them
superordinate goal
a goal that cannot be achieved by any one group alone and overrides other existing goals which each group might have
aggregation
a collection of people in one location who have no obvious social structure or organisation, and who have minimal shared purpose
culture
the way of life of a particular community or group that sets it apart from other communities and groups
individualist cultures
that prioritise the needs and goals of the individual and value independence
Collectivist cultures
that prioritise the needs and goals of the group.
social identity theory
outlines the tendency for people to favour their in-group over the out-group in order to enhance their sense of self-esteem.
social loafing
refers to an individual's reduction in effort when work is performed in a group as compared to individually, due to the belief that others will put in the effort.
status
the importance of an individual's position in the group, as perceived by members of the group
power
an individual's (or group's) ability to control or influence the thoughts, feelings or behaviour of another person (or group)
social power
use of power in a social interaction to control or influence another person (or group)
reward power
groupthink
a way of thinking by individual members of a group characterised by a strong tendency to seek agreement when decision-making
group polarisation
the tendency of an individual group member to shift their initially held views to a more extreme position.
social comparison
the process of evaluating our attitudes and abilities by comparing ourselves to other people.
deindividuation
â—ŹDeindividuation is characterised by reduced self-consciousness, inhibition, feelings of personal responsibility and inner restraint that can occur when in a group or crowd.
obedience
following the commands of someone with authority, or the rules or laws of our society
constructive obedience
when there is compliance with the orders of an authority that results in a positive outcome
destructive obedience
when there is compliance with the orders of an authority that results in a negative outcome
conformity
the tendency to adjust one's thoughts, feelings or behaviour so that they become more consistent with those of others or with accepted standards about how a person should behave in certain situations (social norms)
factors affecting conformity
the size of the group
whether or not the group members are unanimous in their views
whether the group is viewed as being a valuable source of information
awareness of accepted standards about how one should behave (normative influence)
cultural background
social loafing.
unanimity
complete agreement among group members
informational influence
when conformity results from a need for direction and information on how to respond in a specific situation
normative influence
occurs when a response is guided by one or more social norms for a particular situation
factors effecting groupthink
high level of cohesiveness
strong leader
group lacks procedures
group is isolated from outside influences
group is under stress
factors affecting deindividuation
anonymity
shift in attention
factors affecting obedience
social proximity
legitmacy of authority
group pressure
anti-conformity
the deliberate refusal to comply with accepted standards in a society, it is often accompanied by the expression of ideas, beliefs, or judgments that challenge those standards
reactance
a response to a perceived threat to freedom that may cause an individual to rebel