Microeconomics: Demand and the Law of Demand

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A comprehensive set of vocabulary flashcards covering key definitions, laws, equations, economists' perspectives, assumptions, and concepts related to microeconomic demand and market demand.

Last updated 8:53 AM on 9/24/26
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21 Terms

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Demand

The want, need or desire for a product backed by the money to purchase, comprising both the desire to purchase and the ability to purchase.

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Demand Equation

Demand=Desire to Purchase+Ability to Purchase\text{Demand} = \text{Desire to Purchase} + \text{Ability to Purchase}

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Demand (Prof. John B. Taylor)

A relationship between price and quantity demanded, showing how much of a particular good people are willing to buy at a given price, all else being equal.

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The Law of Demand

The inverse relationship between the price and the quantity demanded of a good or service during some period of time, keeping other factors constant.

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Law of Demand (Prof. Dr. Alfred Marshall)

Other things being equal, the amount demanded increases with a fall in price and diminishes with a rise in price.

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Demand Function

Symbolically denoted as Qd=f(P)Q_d = f(P), showing that quantity demanded is a decreasing function of price.

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Demand Schedule

A table showing that as the price of a commodity increases, its demand decreases.

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Demand Curve

A graphical representation of the demand schedule with quantity demanded on the x-axis and price per unit on the y-axis, exhibiting a negative slope from left to right.

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Price Effect

The phenomenon where a fall in a commodity's price leads existing and new consumers to increase demand, while a rise in price leads consumers to reduce or stop consumption.

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Income Effect

The change in consumption resulting from a change in a consumer's purchasing power or real income caused by a change in a commodity's price.

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Substitution Effect

The tendency of consumers to switch to a commodity when its price falls relative to constant-priced substitute goods, or away from it when its price rises.

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Homogeneous Commodity Assumption

An assumption of the Law of Demand that all units of a product must be identical in quality and quantity to ensure equal utility across successive units.

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Market Demand

The summation of all individual consumers' demands for a homogeneous good in the market.

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Market Demand (Prof. Benham)

The amount of anything at a given price that will be bought per unit of time at that price by all the individuals.

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Market Demand Schedule

A table showing the sum of the different quantities of a commodity demanded by multiple individuals at various prices.

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Market Demand Curve

The horizontal summation of all individual demand curves, which appears flatter compared to individual demand curves.

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Market Demand Curve (Prof. C.R. McConnell and S.L. Brue)

The curve found graphically by summing horizontally the individual demand curves of all consumers in the market.

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Change in Quantity Demanded

A movement from one point to another along a fixed demand curve, caused solely by a change in the price of the product.

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Extension in Demand

An increase in quantity demanded caused by a decline in the price of the product.

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Contraction in Demand

A decrease in quantity demanded caused by an increase in the price of the product.

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Change in Quantity Demanded (Prof. David N. Hyman)

A change in the amount of a good buyers are willing and able to buy in response to a change in the price of the good.