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Basic Needs
Guarantee survival, adequate food, clothing, shelter, healthcare, education, sanitation; Accessibility (quantity, affordability)
Safety
Protected against marketing of goods or provision of services hazardous to health and life
Information
Protected against fraudulent/dishonest or misleading advertisements; labeling/promotion; Given the facts and information needed to make an informed choice
Choose
products at competitive prices with assurance of satisfactory quality
Representation
Express consumer interests in the making and execution of government policies
Redress
To be compensated for misrepresentation, shoddy goods, or unsatisfactory services; 3Rs (Repair, Replace, Refund)
Consumer Education
Acquire the knowledge and skills necessary to be an informed consumer, Looking for reviews
Healthy Environment
environment that is not threatening