Social media influencer exam

What social media analytics should the fitness professional focus on an order to grow their engagement?

Comment shares account mentions

How can a social media influencer best be defined?

A user on social media that has established credibility whether they engage audience in their area of expertise

The number of sponsored post increased by how much between 2016 and 2020

4.8 Million

A fitness professional joy was busy leading his summer Boot Camp challenge for six weeks during this time his social media had zero posts. How would you recommend that Joey improves his social media platform maintenance for the next time he has a six week challenge.

Make a posting schedule

What purpose does a business profile on social media? Best serve for the fitness professional

Separates the fitness professionals business brand message from their personal brand message

Why is systemization important?

Systemization helps I SMI organized content, optimize, and plan ahead

What is a good role of them to use for hashtags?

Include 10 hashtags in the caption that relate directly to the photo

A selling tactic that focuses on urgency

Fear based Sale

Which of the following is not a key content development idea or strategy designed to promote engagement

Subscriptions

Which influencer friendly technology helps schedule Instagram post

Hoot suit

Which of the following would be considered a non-negotiable for a social media fitness professional?

Instagram

What is most likely to happen if a social media influencer post a poor quality photo or irrelevant content

A negative impact on the average engagement rate

According to studies millennials for what type of media

Digital video

Which of the following webpages is typically created for skating sales for specific product or service?

Sales page

Which of the following is not a desired characteristic of a social media influencer

One who does not have a pacific niche?

A fitness professional ability to show their credibility best describes, which of the following terms

Authority

The process of developing and reinforcing relationships with potential clients throughout the cell process

Sales Nurture

Which of the following is not a TikTok feature that social media influencers should consider when choosing a social media channel

Groups

Which of the following is an electronic magazine delivered online or through an email newsletter

E – ZINE

What is the follower range for a micro influencer?

5000 to 100,000

Study shows that social media users could spend over how many years engaging with social media apps over their Lifetime

Five years

Which of the following best describes a low risk Win

Advice that can help a potential client achieve a small win

What term refers to the number of times a piece of content Was displayed to the target audience

Impressions

Which of the following term describes when an influencer partners with a company to sell products in exchange for commission

Affiliate marketing

What are the two main reasons for using social media for business?

Build and maintain brand visibility and create business opportunities

What is a unique content plan for an individual which helps to map out ideas and execution of content

Brand a message

Social media platforms are expected to have approximately how many users by the year 2025

4.41 billion

What term best describes when an online audience engages with content without being encouraged to do so

Organic engagement

Which of the following best defines the term algorithm

How a social media platform determines the relevancy of content produced to determine its ranking of visibility on the platform

A type of offer that is open all the time for purchase

Evergreen sales

What is a do it yourself course?

A course a client goes through on their own

How can the fitness is professional determine which hashtags to use?

Research and make a list of training hashtags based on the content making sure to note the follow. Follow count.

Which of the following is not important business information that the fitness professional could gather by studying the purchasing habits of their clientele

Why clients do not continue purchasing packages

What is a tactic that can be helpful for social media influencers in the beginning but confusing to long-term branch strategy can cause slower growth

Targeting content to the masses

Which of the following is a group designed to help fitness professionals navigate through challenges using the collective in intelligence of others

Mastermind community

Which of the following best captures an example of brand voice

Our team is looking forward to providing you with the best support throughout your journey

Which question is not an important factor a fitness professional should consider when deciding what brands to partner with

Will the brand still engagement from the fitness professional?

Which term best describes the period of time if fitness professional spends time building trust within their business

Anabolic time

There are three sides of marketing, emotional fear based and

Rational

Which term best describes a way to showcase cloud and make a good first impression for those who only read the bio

Pre-frame

Which term best describes a social media campaign, using fluence to endorse a service or product

Influencer campaign

Partnership, sponsored post and gift products must be disclosed on social media per the

Federal trade commission regulation

Which of the following is most important when assessing the quality of brands profile

High engagement rate

A selling tactic that communicates why purchasing a product makes sense

Rational cell

One of the three asses of content, creation used by professional share tip strategies, and help educate

Solutions

What strategy allows the social media influencer to utilize tools which makes it easy to be found with in platforms

Social media optimization

Which of the following best represents virtual spaces when users interact within the networks by sharing ideas and content and engaging conversation

Social media channels

One of the three asses of content creation used by the professional to talk about their offers

Services

What is the time limit for video post on Instagram TV?

60 minutes

Which strategies likely not being employed if a fitness professional is trying to grow their followers, but failing to gain followers within their target audience

Demographic targeting