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Claim
A statement that asserts something is true
Evidence
Any information, object, or testimony presented to establish or refute a claim
Commentary
The sentences where an author explains how or why their evidence supports a specific claim, rather than just summarizing the facts
Thesis
The central claim and overall purpose of a work
Bias
A predisposition or subjective opinion
Call to action
Writing that urges readers to action or promote a change
Anecdote
A short account of an interesting or humorous incident, intended to illustrate or support a point
Analogy
A comparison to a directly parallel case; the process of drawing a comparison between two things based on a partial similarity of like features
Idiom
An expression that means something other than the literal meanings of its individual words
Tone
The voice and attitude the writer has chosen to project
Mood
The overall atmosphere of a work and how that atmosphere makes a reader feel
Antithesis
A contrast in language to bring out a contrast in ideas
Allusion
A brief reference to a person, event, or place - real or fictitious - or to a work of art
Generalization
When a writer bases a claim upon an isolated example or asserts that a claim is certain rather than probable
Juxtaposition
Placing two ideas side by side or close together for the purpose of comparison
Anticipating Audience Response
The rhetorical technique of anticipating counterarguments and offering a refutation
Euphemism
Substitutions of an inoffensive, indirect, or agreeable expression for a word or phrase perceived as socially unacceptable or harsh
Paradox
A phrase or statement that while seeming contradictory or absurd may actually be well founded or true. Used to attract attention or to secure emphasis
Motif
Recurrent images, words, objects, phrases, or actions that tend to unify the work
Persona
The character that the speaker portrays
Cliche
A timeworn expression that through overuse has lost its power to evoke concrete images
Oxymoron
A self contradictory combination of words
Ethos
Appealing to the audience's shared values
Logos
Appealing to logical reasoning and sound evidence
Pathos
Evoking and manipulating emotions
Irony
The discrepancy between appearance and reality: verbal, situational, dramatic
Repetition
The recurrence of something that has been said or written
Rhetorical Question
A question asked solely to produce an effect and not to elicit a reply
Refutation
When a writer delivers relevant opposing arguments
Allegory
A narrative in which character, action, and setting represent abstract concepts apart from the literal meaning of a story. The underlying meaning usually has a moral, social, religious, or political significance
Simile
A comparison that uses 'like' or 'as'
Metaphor
A comparison that does not use like or as
Extended Metaphor
A literary device that stretches a single figurative comparison across multiple lines, paragraphs, or an entire text
Personification
Giving human qualities to non-human things
Qualifier
A statement that indicates the force or conditions of the argument
Narration
A story presenting events in an orderly, logical sequence