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Psychologists
Empiricists who base conclusions on objective observation, not assumptions
Scientists
Publish research in scientific journals after peer review
Journalists
Publishers for popular media who summarize and simplify studies for the general public; can sometimes be misleading or exaggerate research findings for views
Theory-Data Cycle
The ongoing process of developing theories, testing them with research, and revising them based on results
Theory
Falsifiable and most general statement about how variables are related to each other (described as "well supported," not proved); example: contact comfort (not food) is the primary basis of attachment toward mother
Research Question
A question more specific than the theory, tested by a research design
Research Design
The master plan of a study; sets the rules for how data will be collected, measured, and analyzed
Preregistration
After the study is designed, the researcher publicly states the hypothesis before collecting data
Data Collection
The stage where researchers gather data according to the research design
Supporting Data
When other scientists recreate a study and get similar results, strengthening the theory
Unsupported Data
When other scientists recreate a study and get different results, leading to revision of the theory or an improved design