Chapter 12 - Perfectly Competitive Markets

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32 Terms

1

Perfectly Competitive Market

A market that meets the conditions of having (1) many buyers and sellers, (2) all firms selling identical products, and (3) no barriers to new firms entering the market

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2

Consumers and Firms have to accept

the market price if they want to buy and sell in a perfectly competitive market

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3

Price taker

A buyer or seller that is unable to affect the market price

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4

Spontaneous order

The natural emergence of order in a system from individuals actions without central control

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5

Profit

Total revenue minus total cost

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6

Average revenue

TR divided by Q of product sold

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7

Marginal revenue

The change in total revenue from selling one more unit of a product

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8

Maximum profit for a PCM is obtained at

MR = MC

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9

Profit equals

(p - atc) x Q

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10

P > ATC

Profit

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11

P = ATC

break even

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12

P < ATC

Loss

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13

Short run, a firm taking a loss has two choices

  • Continue to produce

  • Shutdown temporarily

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14

Sunk costs

A cost that has already been paid and cannot be recovered

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15

In a shutdown, we are assuming

fixed costs are sunk costs

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16

Firms should shutdown if

P < ATC

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17

The shutdown point in a PCM

MC = AVC

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18

MC is the supply curve when its

above AVC

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19

Shutdown point

The minimum point on a firm’s average variable cost curve; if the price falls below this point, the firm shuts down production in the short run.

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20

Economic profit

Revenue - all costs (implicit & explicit)

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21

Economic loss

The situation in which a firm’s total revenue is less than its total cost, including all implicit costs

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22

Long run competitive equilibrium

The situation in which the entry and exit of firms has resulted in the typical firm breaking even

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23

Firms in perfectly competitive markets are in a constant struggle

to stay one step ahead of their competitors

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24

Productive Efficiency

A situation in which a good or service is produced at the lowest possible cost

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25

Allocative efficiency

An economy where goods and services are produced based on consumer preferences, with each item made until the benefit to consumers matches the cost of producing it.

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26

1st characteristic of perfect competition

many buyers and sellers

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27

2nd characteristic of perfect competition

the product is identical

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28

3rd characteristic of perfect competition

easy to enter/exit the industry

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29

If it has two graphs side by side, we are

most likely dealing with perfect competition

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30

How can you have an increase in supply if firms are producing less?

More firms enter the market

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31

On a PCM graph, MC goes through both

AVC and ATC

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32

Perfect competition provides a standard against

which you can measure other things

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