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Allusion
A reference to a famous person, place, event, or work
Analogy
A comparison used to explain an idea or show similarities
Anaphora
Repeating the same word or phrase at the beginning of successive clauses
Anecdote
A short story used to illustrate a point
Anadiplosis
Repeating the last word of one clause at the beginning of the next sentence
Antimetabole
Repeating words in reverse order
Anithesis
Placing opposite ideas close together for contrast
Aphorism
A short statement expressing a general truth
Aporia
Expressing doubt or uncertainty
Apostrophe
Addressing someone or something that isn't present
Asyndeton
Leaving out conjunctions between words or phrases
Chiasmus
Reversing the order of ideas in parallel phrases
Colloquialism
Informal language or slang
Connotation
The emotional or implied meaning of a word
Denotation
The literal dictionary definition of a word
Diction
An author's choice of words
Didactic
Intended to teach or instruct
Epistrophe
Repeating a word or phrase at the end of successive clauses
Euphemism
A mild expression used instead of a harsh one
Hyperbole
Extreme exaggeration for emphasis
Hypophora
Asking a question and then immediately answering it
Imagery
Language that appeals to the senses
Irony
A contrast between expectation and reality
Juxtaposition
Placing two things side by side to highlight differences or similarities
Litotes
Understatement using negative
Metaphor
A direct comparison without using like or as
Metanoia
Correcting or revising what was just said
Metonymy
Replacing something with a closely related term
Oxymoron
Two contradictory words placed together
Paradox
A statement that seems contradictory but reveals a truth
Parallelism
Using the same grammatical structure in multiple parts of a sentence
Parataxis
Placing short clauses side by side without subordinating words
Periodic Sentence
A sentence whose main idea comes at the end
Personification
Giving human qualities to nonhuman things
Polsyndeton
Using many conjunctions in close succession
Procatalepsis
Raising an objection and answering it before the audience can
Satire
Using humor or exaggeration to criticize society or people
Similie
A comparison using "like" or "as"
Symbolism
Using an object or action to represent a deeper meaning
Syntax
The arrangement of words and sentences
Tone
The author's attitude toward the subject
Understatement
Making something seem less important than it is
Verbal Irony
Saying the opposite of what you mean
Situational Irony
When the outcome is the opposite of what is expected
Dramatic Irony
The audience knows something the characters don't
Invective
Harsh, insulting language meant to attach someone
Enumeration
Listing details or examples are often another
Claim
A statement or position that needs support
Thesis
The main argument of an essay or speech
Counterargument
An opposing viewpoint to the main claim
Rebuttal
A response that disproves a counterargument
Concession
Admitting that an opposing point has some merit
Evidence
Facts, data, or examples that support a claim
Commentary
Explanation of how evidence supports the claim
Reasoning
The logical connection between evidence and claim
Warrant
The underlying assumption linking evidence to the claim
Assumption
An idea accepted as true without proof
Ethos
Appeal based on credibility or authority
Pathos
Appeal to emotions
Logos
Appeal to logic and reason
Credibility
The trustworthiness or expertise of a source or speaker
Bias
A preference that may affect fairness or objectivity
Audience
The people, the writer, or speaker is addressing
Purpose
The reason for creating a text
Context
The circumstances surrounding a text or event
Exigence
The issue or situation that motivates someone to write or speak
Kairos
The right or most opportune time to make an argument
Line of Reasoning
The logical sequence of ideas that supports a claim
Qualification
Limiting or modifying a claim to make it more accurate
Refutation
Proving that an opposing argument is false or weak
Fallacy
An error in reasoning that weakens an argument
Ad Hominem
Attacking the person instead of the argument
Non Sequitur
A conclusion that does not logically follow from the evidence
Straw Man
Misrepresenting someone's argument to make it easier to attach
Red Herring
Introducing an irrelevant topic to distract from the issue
False Dilemma
Presenting only two choices when more exists
Slippery Slope
Claiming one event will inevitably lead to extreme consequences
Hasty Generalization
Drawing a broad conclusion from too little evidence
Circular Reasoning
Using the conclusion as the evidence for itself
False Analogy
Comparing two things that aren't similar enough
Appeal to Authority
Claiming something is true because an authority says so, even without evidence
Bandwagon
Arguing something is true because many people believe it
Burden of Proof
The responsibility to provide evidence for a claim
Call to Action
A statement urging the audience to do something
Persuasion
Trying to convince an audience to believe or do something
Organization
The overall arrangement of ideas in a text
Structure
The framework or pattern used to present ideas
Chronological order
Arranging events by time
Cause and Effect
Showing how one event leads to another
Compare and Contrast
Explaining similarities and differences
Problem and Solution
Presenting an issue and how to fix it
Repetition
Repeating words or ideas for emphasis
Emphasis
Giving special importance to an idea
Unity
All parts support one central idea
Coherence
Ideas flow logically and smoothly
Transition
Words or phrases that connect ideas
Motif
A recurring image, symbol, or idea in a work
Theme
The central message or lesson of a work
Point of View
The perspective from which a story is told
Speaker
The voice expressing ideas in a poem of speech