Frfr

"Design that seeks to develop a project that serves the needs of a specific target audience" is the definition of ___.

User centered

Design that seeks to develop a project that embraces accessibility and access over aesthetics...

Human centered

Measuring sets of variables and their relationship to one another produces ___.

Quantitative

Reviewing a collection of data or findings that have already been piblished by an outside party...

Secondary research

The process of integrating sources of all documents publications articles and books related to your research topic is called a ___.

Literature review

Individual interviews, group interviews, participant observations and literature reviews are all forms of which type of research.

Qualitative research

What are the methods that help designers generate core concepts

Brainstorming, Mind mapping

Which answer is NOT a reason personas are used for?

Identifies a specific person

Which one statement about personas is false:

Personas cannot be used to align project goals with audience needs

The process of evaluating the strength and weaknesses of an organizations competitors is called ___.

Competitor analysis

Which one statement about creative brief is false?

It cannot be shared to help stakeholders understand research

Which is the first step in a creative brief outline?

State the project goals

Which one thing would you not want to do when interviewing participants during the research phase of. project?

Ask yes or no questions

A fast and easy tactic to assemble a tone that influences decisions about type, color, imagery, aesthetic choices, and even a narrative voice can help kickstart...

Mood board

Feedback loops play a critical role in discovering and shaping user engagement, which of these are examples of feedback loops

All of the above

Which method is not a way that designers use to help illuminate the problem by asking what users want or what has been done before?

Mind mapping

A research tool where designers and their clients can see where their brand sits in relation to the competition is called a ___.

Brand Matrix

Research indicates that studios have an internally documented design process in place experience what...?

All(more collab..., more success..., managed client..., higher client...)

Writing a research plan at the beginning of a project will help you...

All(organize thoughts, outline, describe roles, provide transparency)

A literature review is a comprehensive investigation including the review of what items?

All(articles/publications, websites books, clients report)

According to the D-school guide to design thinking, which of the five models in the process is the centerpiece of a human-centered design process

Empathize