Digital Art - Typography Unit

Leading

How text is spaced vertically

Kerning

Spacing between two characters

Tracking

Spacing through the entire word

1 Pica is __ points?

12 points

6 Picas is __ inches?

1 inch

12 Points is __ picas?

1 pica

72 points is __ inches?

1 inch

who created typography?

Johannes Gutenberg

who created colon and semi colon?

Aldus Manutius

A closed space in each character

Counter

what is considered the world’s favorite font?

Helvetica

who created the citi bank logo?

Paula Scher

Part of a character that goes above the median line

Ascender

Space between the Median line and the Base Line

X-Height

PDF

Portable Document Format

schaedler precision ruler uses these units

pica and points units

thick and dark font that was used back in the day

Blackletter

dpi used in printing posters, pictures, ect

300 dpi

tool used to remove the selected area

Magic Wand

parts of a letter that goes below the base line

descender

bottom line

base line

a small line or stroke attached to the end of a larger stroke in a letter or symbol

serif