International Business and Value Chains

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Flashcards focusing on key vocabulary and concepts related to international business and value chains discussed in the lecture.

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12 Terms

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Value Chain

A set of activities that a firm performs to deliver a valuable product or service and create value for customers.

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Porter's Value Chain Model

A framework that analyzes the specific activities through which firms can create value and competitive advantage.

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Support Activities

Activities that help primary activities, including firm infrastructure, human resource management, technology development, and procurement.

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Primary Activities

Activities directly related to creating and delivering a product or service, such as operations, outbound logistics, marketing, and service.

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Cost Advantage

A competitive advantage gained by reducing operational costs.

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Differentiation Advantage

A competitive advantage achieved by providing unique features that are valued by customers.

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Internationalization of Value Chain

Configuring a firm's sourcing, manufacturing, and marketing activities on a global scale to enhance efficiency and access to resources.

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R&D

Research and Development; activities related to the innovation and design of new products.

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Apple's Value Chain

Includes designing devices, managing global manufacturing, building devices, developing software, and providing service and support.

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Connect & Develop Program

P&G's initiative to generate new product ideas from external sources beyond the company.

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Outsourcing

The practice of delegating specific business processes to third-party service providers.

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Competitive Advantage

An advantage a company has over its competitors, allowing it to generate greater sales or margins.