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supply
how willing and able producers are to produce a good or service for a given price
demand
how willing and able consumers are to buy a good or service at a given price
excess supply
when quantity supplied is more than quantity demanded
excess demand
when quantity demanded is more than quantity supplied
factors causing supply to increase/decrease (pints wc)
productivity, indirect taxes, number of firms, technology, subsidies, weather, costs of production
factors causing demand to increase/decrease (pasific)
population, advertisement, substitute goods, immigrants, fashion/trends, income, complement goods
equilibrium
when supply=demand, there is no incentive for quantity or price to change
a movement on a curve
change in price, either a contraction or extension
a shift of the curve
a change in non-price factors e.g. PASIFIC or PINTS WC
consumer surplus
the difference between the highest price a consumer is willing to pay for a good or service and the actual price the consumer pays
producer surplus
the difference between the lowest price a firm would be willing to accept for a good or service and the price it actually receives
complement goods
goods in joint demand
substitute goods
competing goods that can be used in place of one another
competing supply
goods that are in competition for a common factor of production
joint supply
when one good is produced, another good is also produced from the same raw materials
a change in supply of one good causes a change in supply of another
derived demand
when demand for a good comes largely from another market
composite demand
demand for a good which has more than one use e.g. land for housing or a factory.
elasticity
proportional change caused by a proportional change in another variable
price elasticity of demand
the percentage change in quantity demanded due to a percentage change in price
how responsive consumer demand is to change
price elasticity of supply
the percentage change in quantity supplied divided by the percentage change in price
cross elasticity of demand
measures the responsiveness of quantity demanded of a good or service given a change in price of another
income elasticity of demand
measures the responsiveness of quantity demanded given a change in income