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When was Asch's line study?
1951
What was the aim of Asch (1951)?
Extent to which social pressure to conform from an unanimous majoirty affects conformity in a clear situation
Who investigated social pressure to conform from an unanimous majority?
Asch (1951)
What type of experiment was Asch (1951)?
Lab experiment
Variables in Asch (1951)
DV = Ps response
IV = Confederate response
DV in Asch (1951)
Ps response
IV in Asch (1951)
Confederate response
What sampling technique did Asch (1951) use?
Volunteer sampling
Who were the Ps in Asch (1951)?
123
American
male
undergraduate students
believed they were doing a vision test
What did the 123 American male undergraduate students in Asch (1951) believe they were doing?
Vision test
What task did Ps do in Asch (1951)?
Line judgement task
Method of Asch (1951)
-One real P placed in a room with 6-8 confederates and ALWAYS sat 2nd to last
-P completed 18 trails
-Confederates say same wrong answer in 12 trails (critical trails)
What were the critical trails in Asch (1951) and how many were there?
Trials when confederates all say same wrong answer
12/18 were critical trials
Where was the real P ALWAYS sat in Asch (1951)?
2nd to last
How many trails did the P do in Asch (1951) and how many were critical?
18
12 critical
Results of Asch (1951)
32% of critical trails P conformed
74% of Ps conformed at least once
26% of Ps never conformed
What % of critical trails did Ps conform in Asch (1951)?
32%
What did 32% of Ps conform to in Asch (1951)?
Critical trails
How many Ps conformed in at least 1 critical trials in Asch (1951)?
74%
What did 74% of Ps conform to in Asch (1951)?
At least 1 critical trial
How many Ps never conformed in Asch (1951)?
26%
What did 26% of Ps in Asch (1951) do?
Didn't conform at all
Conclusion of Asch (1951)
Most Ps said they conformed to fit in or avoid ridicule
Why did most Ps say they conformed in Asch (1951)?
Fit in or avoid ridicule
Did Asch do later variations of his experiments?
Yes
3 different variations of Asch's study
-Group size
-Unanimity
-Task difficulty
What is the only Asch condition that increased conformity?
Higher task difficulty
Effect of using a harder task in Asch (1951)
Increased conformity levels
What effect did the other 2 different conditions in Asch (1951) have?
Lowered levels of conformity
2 limitations of ISI
Individual differences
Dual process oversimplified
Limitation of ISI - Individual differences
P: Individual differences
E: Asch (1995) found students Ps conformed less than other Ps
Perrin + Spencer (1980) found less conformity in students
I+D: Asch shows beta bias
C: People who are knowledgeable less likely to be influenced
Limitation of ISI - Dual process is oversimplified
P: Dual process is oversimplified
E: When there was a dissenter in Asch (1951) conformity reduced but don't know if that's due to ISI or NSI
I+D: Demonstrates free will
C: Isn't always possible to know if ISI or NSI causing conformity so questions view of them acting independently