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William James
Founder of American psychology; promoted functionalism, which focuses on how mental processes help individuals adapt to their environment.
Ivan Pavlov
Behaviorist known for classical conditioning; showed how learning occurs through associations between stimuli and responses.
John B. Watson
Behaviorist who emphasized observable behavior and believed psychology should focus on measurable actions.
B.F. Skinner
Behaviorist who developed operant conditioning; studied how reinforcement and punishment shape behavior.
Abraham Maslow
Humanistic psychologist who developed the hierarchy of needs and emphasized self-actualization.
Erik Erikson
Developed the psychosocial stages of development, explaining personality development across the lifespan.
Carl Rogers
Humanistic psychologist who developed client-centered therapy, emphasizing empathy and unconditional positive regard.
Psychologist
Professional who studies behavior and mental processes and provides therapy but cannot prescribe medication.
Psychiatrist
Medical doctor who diagnoses mental disorders and can prescribe medication.