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4.1- Voluntary response
taken from volunteers
Very biased twoards strong opinions
4.1- Convenience response
taken from easiest to reach, prone to bias
4.1- Simple random sample
Everyone from all groups has an equal chance of being selected.
label all with #
choose SRS with random # generator no repeats
select individuals and survey
4.2- Stratified random sample
Split into stratas of homogeneous characteristics (Some from all strata’s)
Split into groups
Run a SRS within each group
each strata has individuals with shared attributes
4.2- Good estimate
Sampling method that produces low bias and low variability
4.3- Cluster Sample
The population is divided into clusters (natural/heterogeneous)
randomly select some clusters
sample all within those clusters
4.3- Systematic sample
select a random start point from entire sample
select a strategic interval
select every kth individual to sample
4.4-Sampling bias
Bias that occurs when the sampling method tends to favor certain outcomes
4.4-Under coverage
Some individuals are less likely or wont be chosen to be surveyed (Using landlines instead of cell phones to contact people)
4.4- Non response bias
Individuals can’t be reached or refuse to answer (don’t answer, hang up, spam)
4.4- Response bias
Problem with data gathering instrument or process. (People lie, self reporting, whose asking, wording of question, social pressure)
4.5-Oberservational study
A study that is observed with no imposed treatment, often voluntary, or viewing what already exists.
4.5- Experimental study
Researchers deliberately impose a treatment to measure a response.
4.5- Difference between an experimental and observational study
Only experiments can show a cause and effect
4.5-Experimental unit
What is the treatment and who is it imposed on
4.5- Treatment
What is done (Or not done) to the experimental units
4.5- Confounding variables
A variable related to both the explanatory and response variable that makes it hard to determine the cause.
4.6- Well designed experiment must have…
Comparison (2 or more treatments)
Random assignment (Not convenience or voluntary)
Replication (Multiple in each treatment)
Control (Control potential → confounding variables)
4.6- Random assignment
Using chance to assign subjects to treatment groups
Label numbers
randomize
assign to show causation
4.6- Placebo affect
When a fake treatment works
Blinding (when subjects don’t know the treatment)
Double blinding 9When experimenters don’t know the treatment)
Difference between random sampling and random assignment
Random sampling shows generalizations
Random assignment shows causation to treatment
4.7- Block design
Groups of experimental units that are similar and could affect the results. Then randomly assign treatments within each block.
4.7- Matched pairs design
Subjects are paired based on similarity, and then random assign treatment within each pair, one for each.
Or, both subjects receive both treatments in random order for each subject.
4.8- Simulation
Dot plot with dotted results from a random design using results from experiment.
Then put actual line on it,
see how many greater than, how many less than.
find percentage of how many greater than
Less than 5% above actual is statistically significant.
4.8- Statistically significant
When results of an experiment are unlikely (<5%) to happen purely by change
if statistically significant, we have convincing evidence that the treatment caused the difference in results between treatments
4.9- Cause vs association
Cause - When subjects are assigned to treatments using random assignment, it allows us to conclude that the treatment causes changes to the response variable
Association - Either an observational study, or no imposed treatment
4.9 - Generalization
when there is a random sample of subjects from the population, we can generalize our conclusion to the population from which we sampled from.