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external environments
all events outside a company that can influence or affect it
environmental change, environmental complexity, and resource scarcity
the three basic characteristics of environments
environmental change
the rate at which a company’s general and specific environments change
stable environment
an environment that has a slow rate of change
dynamic environment
an environment that has a fast rate of change
punctuated equilibrium theory
states that companies go through long periods of stability during which incremental changes occur, followed by short periods of dynamic, fundamental change, and then a new equilibrium
environmental complexity
the number and intensity of external factors in the environment that affect organizations
resource scarcity
the abundance or shortage of critical organizational resources in an organization’s external environment
uncertainty
the extent to which managers can understand or predict which environmental changes and trends will affect their businesses
general environment
the economic, technological, sociocultural, and political/legal trends that indirectly affect all organizations
Business Confidence Indices (BCI)
shows the managers’ level of confidence about future business growth
technology
knowledge, tools, and techniques used to transform inputs into outputs
sociology
demographic characteristics, general behavior, attitudes, and beliefs of people in society
politics and law (legal)
includes the legislation, regulations, and court decisions that govern and regulate business behavior
specific environment
elements unique to an industry that directly affect how a company does business
reactive monitoring
identifying and addressing customer trends and problems after they occur
proactive monitoring
identifying and addressing customer needs, trends, and issues before they occur
competitors
companies in the same industry that sell similar products or services to customers
competitive analysis
the process for monitoring the competition that involves identifying competitors, anticipating their moves, and determining their strengths and weaknesses
suppliers
companies that provide material, human, financial, and informational resources to other companies
supplier dependence
the degree to which a company relies on a supplier because of the importance of the supplier’s product to the company and the difficulty of finding other sources for that product
buyer dependence
the degree to which a supplier relies on a buyer because of the importance of that buyer to the supplier and the difficulty of finding other buyers for its products
opportunistic behavior
a transaction in which one party in the relationship benefits at the expense of the other
relationship behavior
the establishment of mutually beneficial, long-term exchanges between buyers and suppliers
industry regulation
regulations and rules that govern business practices and procedures of specific industries, businesses, and professions
advocacy groups
concerned citizens who band together to try to influence the business practices of specific industries, businesses, and professions
public communications
an advocacy group tactic that relies on voluntary participation by the news media and the advertising industry to get the advocacy group’s message out
media advocacy
an advocacy group tactic that involves framing issues as public issues, exposing questionable, exploitative, or unethical practices, and forcing media coverage by buying media time or creating controversy that is likely to receive extensive news coverage
product boycott
an advocacy group tactic that involves protesting a company’s actions by persuading consumers not to purchase its product or service
environmental scanning
searching the environment for important events or issues that might affect an organization
cognitive maps
graphic descriptions of how managers believe environmental factors relate to possible organizational actions
internal environment
events and trends inside an organization that affect management, employees, and organizational culture
organizational culture
values, beliefs, and attitudes shared by organizational members
organizational stories
stories told by organizational members to make sense of organizational events and changes and to emphasize culturally consistent assumptions, decisions, and actions
organizational heroes
people celebrated for their qualities and achievements within an organization
organizational ceremonies
gatherings in which symbolic acts commemorate or celebrate notable achievements or changes
company mission
a company’s reason or purpose for existing
consistent organizational culture
a company culture in which the company actively defines and teaches organizational beliefs, values, and attitudes
behavioral addition
the process of having managers and employees perform new behaviors that are central to and symbolic of the new organizational culture that a company wants to create
behavioral substitution
the process of having managers and employees perform new behaviors central to the new organizational culture in place of behaviors that were central to the old organizational culture
visible artifacts
visible signs of an organization’s culture, such as the office design and layout, company dress code, and company benefits/perks