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Who proposed the levels of processing model LOP
Craik and Lockhart 1972
LOP theory
The way info is processed & analysed determines how well it is remembered
Not a theory of memory stores, but of the type of processing that encodes memory
what are the 3 levels of encoding and processing
structural
phonemic
semantic
structural
shallow processing
structural encoding
words learnt by remembering their physical features
upper or lower case - start with vowel or constanant
structural recall
20% of words
Phonemic
moderate processing
phonemic encoding
words learnt by their sounds
phonemic recall
50% words
Semantic
deep processing
semantic encoding
learnt by their meaning
semantic recall
80% of words
Strengths of LOP
good contribution to understanding processes that take place during learning
explanation for anterograde amnesia - shallow processing
limitations of LOP
Circular def
many problems defining deep processing and why its effective- describes rather than explains
Craik and Lockhart conclusion
Memory grows stronger the more effort put into remembering something
Craik and Lockhart procedure
gave participants easy and complex anagrams to remember
found harder participants had to work to solve anagram better they remembered the words