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What is Psychology?
The science of behavior and mental processes.
What is Observable Behavior?
Actions you can see; Fidgeting, walking, talking.
What is Mental Process?
Internal activities you can’t see; Thinking, memory, problem solving.
What do Psychologists do?
Study behaviors, mental processes and genetics. They’re researchers and teachers, can provide solutions but not medication, (Except in New Mexico)
What are psychiatrists?
Psychologists who can prescribe medication.
Example of what a psychologist can do?
Helping a client with anxiety through therapy.
Example of what psychiatrists can do?
Prescribe medication for depression.
Behavioral Perspective
How conditioning and environment shape behavior. Parenting, teaching, punishment.
Example of Behavioral Perspective
A child learning not to touch a hot stove after being burned once.
Socio-Cultural Perspective
The impact of society/community and culture on behavior and values.
Example of Socio-Cultural Perspective
Amish community practices affecting daily routines.
Customs, taboos, religions, beliefs, superstitions
External Perspectives
Behavioral and Socio-Cultural
Cognitive Perspective
Mental Process, perception, memory and problem solving.
Example of Cognitive
Those with autism are more sensitive to sound than others.
Biological
How brain and nervous system affects behavior, considers genetics.
Example of Biological
How neurotransmitters like serotonin might contribute to depression, or how testosterone levels can impact aggression.
Genetic tendency to mental disorders.
Internal Perspectives
Cognitive and Biological
Hindsight Bias
Belief that you “knew it all along” after knowing the outcome of an event.
Experimental Method
Exploring cause-effect relationships by manipulating variables.
Experimental Method Example
Testing the effect of a new teaching method based on student performance.
Observational Research
Watching subjects in their natural environment to observe natural behavior.
Observational Research Example
Observing animal’s behavior in their natural habitat.
Observing student’s behavior on playground,
Case Study
Studies an individual over time.
Case Study Example
Observing a patient with a deficit or problem to help with treatment.
Survey Research
Questionnaires and interviews to collect information on behaviors and beliefs about a group of people. Uses random sampling.
Survey Research Examples
Customer satisfaction surveys
Lifestyle habit surveys
Online, paper/mail, telephonic
What can descriptive research methods not do?
Explain why it’s happening. Only used to tell what is happening.
Correlation Studies
Measure relationship between variables but cannot determine cause-and-effect.
Correlation Studies Example
Correlation between time spent studying and academic performance.
Independent Variable
The cause in an experiment.
Ex. “Shoplifters Warning” signs in a store.
Dependent
The effect(ed) in an experiment.
Ex. Amount of merchandise stolen.
Experimental Group
Receives treatment/is tested in experiment.
Ex. Store with warning signs.
Control Group
Group not tested on/default.
Ex. Store without signs.
What can correlation studies not do?
Talk about cause-and-effect.
Ex. Self-esteem decreases, depression increases. But we cannot conclude that low self-esteem causes depression.
Third Variable Problem
Another variable that may be responsible for the relationship observed between two variables.
Ex. A city has many churches and a high crime rate, this is not because of the churches; but because there is a larger population. (Third variable)
Random Sampling
Getting a representative group from a larger population.
Random Assignment
A way of sorting the sample participants into control and experimental groups.
Operational Definition
Clear description of how variables are measured or manipulated. Important so variables/experiment can be replicated
Operational Definition Example
The operational definition of aerobic exercise would include the type and the duration of the activity.
100 degrees Celsius may be operationally defined as the process of heating water at sea level until it is observed to boil
Placebo Group
Receives inactive pill as “treatment” to compare with experimental group.
Double-Blind Procedure
Both participants and experimenters are unaware of group assignments to avoid bias in experiment results.
Double-Blind Example
In a drug trial, neither participants nor researchers know who is receiving the real drug or a placebo.
Descriptive Statistics
Summarizes data.
Ex. Mean, median, mode, range, standard deviation.
Mean
Average score of statistics; add all scores together, then divide the total by the number of scores given previously.
Ex. 3 + 11 + 4 + 6 + 8 + 9 + 6 = 47
47 / 7 = 6.7
Median
Arranging numbers from lowest to highest to find the “middle score.”
Mode
Most frequently occurring score.
Range
Subtract lowest value from greatest value.
Difference between scores.
Standard Deviation
Average extent that scores may vary from the mean.
Inferential Statistics
Draw conclusions about a population from a sample.
Ex. Using data from survey to infer opinions of all students in a school.
Statistical Significance
Whether results are likely due to chance.
Ex. A new teaching method significantly improving students test scores compared to traditional methods.
Dimensions of Correlation
Direction; Pos/Neg
Degree; Strength
Form; Linear/Straight, NonLinear/Scattered
Positive Correlation
Both variables go in same direction.
Positive Correlation Example
Higher study time = Higher grades
Less smoking = Less breathing issues
Negative Correlation Example
Variables move away from each other.
Negative Correlation Examples
Increased stress = Decreased performance
Temperature decrease = Cocoa sales increase
Negative Correlation Scatterplot
Points linear downwards
Positive Correlation Scatterplot
Points linear upwards
No Correlation Scatterplot
Points scattered