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Characteristics of monopolistic competition
there are many firms
easy entry and exit (no barriers or little to none)
firms compete by selling similar but differentiated products
monopolistically competitive firms stress product differentiation
Product differentiation
Many forms:
product attributes
service
location
brand names and packaging
Graph
Demand faced by an individual firm is downwards sloping and more elastic than the market demand
Graph
Any firm maximizes profits at the quantity where MRj = MCj
this is the short run
Long run equilibrium in a monopolistically competitive market
if πi > 0 new firms enter
when new firms enter, demand of existing firms decreases
Long run equilibrium monopolistic competition
(Photos from November 25th)
in the long run, these positive profits (πi* > 0) induce entry
entry continues until π1 = 0
Photo 2 (new graph)
long run equilibrium occurs where MRiΩ = MCi
and PiΩ > aci => Πi = 0
but PiΩ > mci
PMC > P perfect competition
Paying for product variety
Hotelling’s boardwalk
Why does product variety diminish over time?
Harold Hotelling (ice cream example on doc)
Oligopoly characteristics
market is dominated by a small number of firms
entry barriers exist
firms are mutually interdependent
firm must be aware of its rival’s reactions to the firm’s decisions on price, quantity, advertising, product development, etc.
Game theory
the prisoner’s dilemma (notes)
chicken (notes)
?
Repeated games
in notes/ textbook
chicago: cartels are not stable
play the game 4 times
^ Nash ^
Cartel
group of firms acting together like a monopoly
Cooperation or competition?
cooperation is more likely for small number of sellers
cooperation is more likely for producers of similar products rather than sharply differentiated products
cooperation is more likely in markets that are expanding
cooperation is more likely when market has a dominant firm
cooperation is more likely when nonprice rivalry is absent
Four firm concentration ratio
percentage of the value of sales accounted for by the 4 largest firms
add up value of sales for each firm (4)
divide by the total market sales (total sales of the industry)
times by 100
CR4 = 700/875 x 100 = 80%
Total market sales = 1000
Cautionary points of the concentration ratio
definition of the industry
apply some care with firms that produce products in more than one market
geographical region
region in which competition occurs
HHI (Herfindahl- Hirschmann index
HHI = ((sales of firms) / (market sales) x 100)2
Sequential games
consider a monopolist who knows that another firm is considering entering the market
monopolistic choices