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Reliability
Does your measurement produce stable and consistent measurements?
Validity
Are you measuring what you say you are measuring?
Reliability- Stability
Stable measure will produce identical measurement results whenever it is applied to an identical amount of the theoretical concept (ex- thermometer and ice water)
Need some mathematical way of expressing the amount of stability
Correlation coefficient: r
Ranges from 1.0 (perfect reliability) to 0.0 (no consistent pattern of relationship)
Ways to asses stability
Test-retest reliability
Measure same concept with same unit of analysis on more than one occasion
Split-Half
Split the patricipant’s responses in half (ideally randomly) and compare
Multiple-sample
Take two random samples from the population and compare (only works for random samples)
Reliability- Consistency
Intercoder reliability
Consistency with operational definitions
2 or more coders look at same units and asses how much they agree with each other
Internal consistency
To what degree do your items measure the same thing
Cronbach’s alpha
Face Validity
Is the measure reasonably representative of the universe of possible items that could represent the concept of being measured?
Criterion Validity
Use an established measure as the “criterion” against which you are measuring your new measure (ex- ACT/SAT are supposed to predict how well students will perform in college)
Discriminant Validity
The degree to which the new measure does not convey strongly with the results given by measures of different concepts (ex- athletic ability v. coaching skill)
Predictive Validity
The degree to which the new measure predicts future scored on a measure which it should predict (ex- if we used the 5 love languages, we would want this measure to predict positive relational outcomes)