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scarcity
the limited nature of society’s resources
economics
the study of how society manages its scarce resources
how people decide what to buy, how much to work, save, an spend
how firms decide how much to produce, how many employees to hire
how a country decides to allocate its resources between national defense, consumer goods, protecting the environment, and other needs
What is big idea #1?
tradeoffs are everywhere
efficiency
when society gets the most from its scarce resources
equality
when prosperity is distributed uniformly among society’s members
What is big idea #2?
the cost of something is what you give up to get it
opportunity cost
whatever must be given up to obtain it
What is big idea #3?
rational people think at the margin
rational people
purposefully do the best they can to achieve their objectives
marginal changes
incremental adjustments to an existing plan
What is big idea #4?
incentives matter
incentive
something that induces a person to act (ex: the prospect of a reward or punishment)
What is big idea #5?
trade can make everyone better off
What is big idea #6?
markets are usually a good way to organize economic activity
market
a group of buyers and sellers (need not be in a single location)
what does “organize economic activity” mean?
what goods to produce
how to produce them
how much of each to produce
who gets them
market economy
allocates resources through the decentralized decisions of many households and firms as they interact in markets
What is big idea #7?
governments can sometimes improve market outcomes
market failure
when the market fails to allocate society’s resources efficiently
externalities
when the production or consumption of a good affects bystanders (ex: pollution)
market power
a single buyer or seller has substantial influence on market price (ex: monopoly)
What is big idea #8?
productivity is the key to economic prosperity
productivity
the amount of goods and services produced per unit of labor
What is big idea #9?
prices rise when the government prints too much money
inflation
increases in the general level of prices
What is big idea #10?
booms and busts cannot be avoided but can be moderated
business cycle
refers to the irregular and unpredictable fluctuations in economic activity, such as employment and production