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Vocabulary flashcards covering the various purposes of language (Layunin ng Wika) and audience considerations (Mga Konsiderasyon sa Pag-unawa ng Awdiyens) based on the lecture material.
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Nagbibigay-impormasyon (Informative)
A purpose of language aimed at informing or explaining a topic, idea, or event. It uses objective, clear, and specific data without emotional bias, following the structure: Introduksiyon -> Detalyadong paliwanag -> Buod o kongklusyon.
Example of Nagbibigay-impormasyon
"Ang mga halaman ay gumagawa ng sariling pagkain sa pamamagitan ng prosesong potosintesis." ("Plants make their own food through the process of photosynthesis.")
Nanghihikayat (Persuasive)
A purpose of language aimed at convincing or persuading the listener or reader to accept a viewpoint or act on a suggestion. It uses persuasive language with emotion, logical arguments, and proof, following the structure: Paglalahad ng problema -> Pangangatwiran -> Panawagan o hamon.
Example of Nanghihikayat
A call to avoid using plastic ("Panawagan na iwasan ang paggamit ng plastik").
Nagpapahayag ng damdamin (Expressive)
A purpose of language aimed at expressing personal feelings, attitudes, or experiences. It uses creative, artistic language with figures of speech and emotion, following the structure: Simula ng damdamin -> Detalye ng karanasan -> Mensaheng nais ipabatid.
Example of Nagpapahayag ng damdamin
Sharing an experience that changed one's perspective ("Pagbabahagi ng karanasang nakapagpabago ng pananaw").
Pagsisimula ng pakikipag-ugnayan (Phatic)
The use of language as an opening or initiation of a conversation or interaction with others, such as asking "Kumusta ka na pinakamamahal kong kaibigan?"
Paggamit bilang sanggunian (Referential)
The use of language originating from a book or reference source, such as a newspaper ("diyaryo").
Pagbibigay kuro-kuro (Metalingual)
The act of providing an opinion or expressing one's own feelings regarding specific things or particular matters.
Patalinghaga (Poetic)
An artistic way of expressing oneself, such as writing a poem about love ("tula tungkol sa pag-ibig").
Mabisang Komunikasyon (Effective Communication)
Communication that relies on properly considering the speaker's purpose, the audience/listener, and the context of the situation; without this alignment, the message becomes vague, weak, or lacking impact.
Kakayahan (Audience Capability)
An audience consideration referring to the level of knowledge, skill, language, experience, and interest of the audience on a particular topic, which must be adapted to make the message effective, clear, and useful.
Kasanayan (Audience Skills)
An audience consideration referring to the ability to develop, understand, and respond to the heard or read message based on their experience, level of education, and interest.
Karanasan (Audience Experience)
An audience consideration referring to the audience's previous knowledge, perspectives, and personal experiences that affect their understanding and reception of the message.
Pangangailangan (Audience Needs)
An audience consideration referring to the information expected or searched for by the audience that the message must address to be useful and meaningful to them.
Saloobin (Audience Attitude)
An audience consideration referring to the feelings, opinions, and beliefs of the audience regarding the topic that can influence their reception of the message.