Types of Marketing

studied byStudied by 0 people
0.0(0)
learn
LearnA personalized and smart learning plan
exam
Practice TestTake a test on your terms and definitions
spaced repetition
Spaced RepetitionScientifically backed study method
heart puzzle
Matching GameHow quick can you match all your cards?
flashcards
FlashcardsStudy terms and definitions

1 / 14

flashcard set

Earn XP

Description and Tags

Marketing

15 Terms

1

What is Digital Marketing?

is the promotion of products or services using digital channels, including social media, email, and websites.

New cards
2

What is Content Marketing?

involves creating and distributing valuable content to attract and engage a target audience.

New cards
3

What is Email Marketing?

is the use of email to send advertisements or promotional messages to a specific audience.

New cards
4

What is Social Media Marketing?

is the use of social media platforms to promote a product or service.

New cards
5

What is Influencer Marketing?

involves partnering with influencers to promote products to their followers.

New cards
6

What is Search Engine Optimization (SEO)?

is the practice of optimizing a website to rank higher in search engine results pages.

New cards
7

What is Pay-Per-Click (PPC) Advertising?

is an advertising model where advertisers pay each time a user clicks on their ad.

New cards
8

What is Affiliate Marketing?

rewards affiliates for generating traffic or sales for a merchant's products.

New cards
9

What is Direct Marketing?

involves contacting potential customers directly through various means, like mail or phone.

New cards
10

What is Guerrilla Marketing?

marketing uses unconventional methods to promote a product or service, often on a low budget.

New cards
11

What is Experiential Marketing?

focuses on creating memorable experiences for consumers to enhance brand engagement.

New cards
12

What is Relationship Marketing?

focuses on building long-term relationships with customers for increased loyalty.

New cards
13

What is Search Engine Marketing (SEM)?

involves using paid advertising to increase visibility on search engines.

New cards
14

What is Brand Marketing?

focuses on promoting a brand's image and values rather than just the products.

New cards
15

What is Mobile Marketing?

involves reaching customers through mobile devices via SMS, apps, or websites.

New cards
robot