AP LANG B2

Term One Vocab

Precis

A concise summary of essential points, statements, or facts

Speaker

The persona adopted by the author to deliver his or her message

Purpose

The author's persuasive intention--why they are speaking or writing

Audience

The person or people the speaker expects to receive their messages

context

the various circumstances surrounding any communication

exigence

issue, problem, or situation that causes or prompts someone to write or speak

Aristotelian appeals

three different methods of appealing to an audience to convince them

Ethos

the distinguishing character, moral nature, or guiding beliefs of a person or group

pathos

The use of, or appeal to, an emotional response

Logos

The use of, or appeal to, reason and logic

tone

the use of stylistic devices to reveal an author's attitude toward a subject

Ideology

A system of ideas and ideals, especially one that forms the basis of an economic or political theory, belief, or system

Conservatism

A political philosophy, based on tradition and social stability, and preferring gradual development to abrupt change

Liberalism

a political philosophy based on beliefs in progress, the essential goodness of the human race, the autonomy of the individual, and the protection of civil liberties

Partisan

a firm adherent to a party, faction, cause, or person