Chapter 14: Market Structure and Degrees of Market Power

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These flashcards cover key concepts from Chapter 14, focusing on market structures, market power, and the implications of competition and pricing strategies.

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16 Terms

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Market Structure

The competitive environment in which businesses operate, influencing pricing strategy and output decisions.

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Market Power

The extent to which a seller can charge a higher price without losing many sales to competing businesses.

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Perfect Competition

A market structure where all businesses sell identical goods with many sellers and many buyers, resulting in no market power.

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Monopoly

A market structure with only one seller, resulting in significant market power for that seller.

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Oligopoly

A market structure characterized by a few large sellers, leading to substantial market power but less than in a monopoly.

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Monopolistic Competition

A market structure with many small businesses competing by selling differentiated products, allowing for some market power.

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Product Differentiation

Efforts by sellers to make their products differ from those of their competitors, enhancing market power.

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Marginal Revenue

The additional revenue gained from selling one more unit of a product.

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Demand Curve

A graph showing how many units of a product consumers will buy at various prices, illustrating market power.

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Cost-Benefit Principle

The principle that businesses should consider the benefits and costs of selling additional units.

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Antitrust Policy

Laws and regulations designed to promote competition and prevent monopolistic behavior.

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Natural Monopoly

A market where a single firm can supply the entire market at a lower cost than multiple firms due to decreasing marginal costs.

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Price Ceiling

A government-imposed limit on how high a price can be charged for a product, intended to protect consumers.

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Collusion

An agreement among firms to limit competition, such as agreeing to fix prices or divide markets.

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Imperfect Competition

A market structure featuring limited competition, where sellers have some degree of market power.

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Economic Profit

The difference between total revenue and total cost, particularly when a firm earns more than it would under perfect competition.