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Norms
expected, accepted behaviors within a culture, guide how people are expected to behave in certain situations (formal: laws, informal: social etiquette)
socialization
process where people learn and internalize values, beliefs, and norms of their culture, happens through life, crucial for development of identity
agents of socialization
individuals, groups and institutions that contribute to the socialization process (school, churches, family and friends) help shape beliefs, behaviors, and identity, helps shape norms and social behaviors
ethnocentrism
belief that ones culture or group is superior to others, judging other cultures based on standards of ones own culture, leads to conflict and misunderstanding
culture relativism
practice of assessing a culture by its own standards rather than seeing it how another culture sees it, promotes understanding and appreciation of culture differences
social change
transformation of culture, behavior, social institutions and social structure overtime; can result from technological, economic, social, and demographic changes
deviance
behavior that violates social norms, actions that fall outside of what is considered normal in society
relativity of deviance
what is considered deviant varies across cultures
sociological imagination
perspective that provides understanding of human beliefs, attitudes, and behaviors within a larger society, C. Wright Mills, understanding how personal challenges are influenced by broader social forces
culture
patterned way of life, passed from gen to gen, beliefs, values, attitudes, norms, language, technology, shared by people in a society